Noel Dsouza

From left: Swati Chopra, Praful Baweja, Ghazal Khanna, Naman Gupta, Aruna Desai and Nakshatra Bagwe

26 Jun 2024 10:27 AM

‘Organisations wake up only in June, but queer people are queer every day’

A panel discussed the difference between tokenism and authentic inclusivity in organisations when advocating for the LGBTQ+ community.

Absence of LGBTQ+ voices in leadership isn’t just a numerical gap but a loss of authentic perspectives

25 Jun 2024 10:06 AM

Navigating LGBTQ+ representation in advertising's senior ranks

During Pride Month, we uncovered how limited DE&I policies and unreported data on closeted queer employees hinder career growth.

Absence of LGBTQ+ voices in leadership isn't just a numerical gap but a loss of authentic perspectives.

13 Jun 2024 11:03 AM

Navigating LGBTQ+ representation in advertising's senior ranks (sneak peek)

During Pride Month, we uncovered how limited DE&I policies and unreported data on closeted queer employees hinder career growth.

Yash Bhanushali (left) and Jai Shah

04 Jun 2024 10:39 AM

Our objective is to work with both top-tier and independent brands, including startups: Orangutan 

Orangutan's co-founders, Jai Shah and Yash Bhanushali, share their vision, brand partnerships, and how to score big in the esports business. 

Iraj Fraz (left) and S Subramanyeswar

29 May 2024 10:16 AM

Creativeness vs effectiveness awards

MullenLowe Lintas’ S Subramanyeswar and DDB Tribal’s Iraj Fraz, share their views on the debate.

Paytm's latest ad film

27 May 2024 11:19 AM

Paytm aims to empower dreams, one digital payment at a time

The ad films reflect the brand's responsibility towards driving payment innovation for Indian citizens.

A screenshot of BJP's ‘dulha kaun hai’ campaign.

27 May 2024 9:20 AM

Can advertising campaigns win election campaigns?

Advertising campaigns are in full flow during the Lok Sabha elections. But will they help political parties win the seats?

Sandhya Biswas

23 May 2024 10:07 AM

Bajaj Electricals looks to target the tech-savvy millennial consumer with Nex 

Bajaj Electricals' head of marketing, Sandhya Biswas, reveals Nex’s intent, marketing strategy, in-store experiences, and expansion plans.

German content creator Noel Goes Crazy visits India.

16 May 2024 7:23 PM

Not everyone can achieve Cristiano Ronaldo-level stardom; we all have unique paths: Noel Goes Crazy

Noel Robinson discusses creating content in India, his renewed adidas role, and prioritising 'quality over quantity' on social media.

From left: Ambi Parameswaran, Shashi Sinha, Riyad Mathew and Manoj Sharma.

04 May 2024 7:20 PM

IMC 2024: In print media, quality outreach often takes a backseat to quantity metrics

Panellists debated print ad effectiveness in the digital era, stressing the necessity of a unified metric system for measuring reach.

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