Advertising

Tata Capital #CountOnTheBond campaign

28 Aug 2026 11:53 AM

Tata Capital celebrates the bonds you can count on

Conceptualised by Schbang, the Raksha Bandhan campaign captures the quiet, everyday ways siblings show up for each other.
Dalbir Singh continues his weekly diary for Manifest.

28 Aug 2026 11:03 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films sees how a suit dodges an extremely important question.
OpenAI launches ChatGPT ads in India

27 Aug 2026 12:17 PM

OpenAI launches ChatGPT ads in India

Will be clearly labelled as sponsored and separated from ChatGPT's answer, and not influence the answers it provides, according to the brand.
At the heart of the film is champi, a ritual rooted in inde wild's heritage and Anupama Parameswaran's South Indian upbringing.

27 Aug 2026 12:07 PM

inde wild gets to the root of Indian beauty with Anupama Parameswaran

The campaign comprises an ad film.
Screenshot from the film

25 Aug 2026 11:54 PM

Giva takes down Kriti Sanon Raksha Bandhan film amidst backlash; actor responds

Sanon states that the 'essence of festivals is not in the clothes worn', while Giva says 'hurting sentiments' wasn't their intent.
CreativeMud x Uflex

25 Aug 2026 3:32 PM

Uflex assigns its creative and digital duties to CreativeMud

As part of the mandate, the agency has developed the creative strategy and campaign for Uflex's Zipouch range.
Sai Karthik

25 Aug 2026 3:09 PM

Sai Karthik joins Ulka

He moves from Talented, where he was managing strategy.
Häfele takes its ongoing “Maximising What Matters the Most” campaign into its next chapter with Sachin Tendulkar

25 Aug 2026 11:26 AM

Häfele and Sachin Tendulkar hit a century, this time in the kitchen

The campaign turns a dishwasher capacity into a cricket-inspired narrative featuring the cricket legend.
Joao Camacho

25 Aug 2026 9:25 AM

The challenge is making sure regulation doesn't become a barrier to education: Joao Camacho

Havas Life India and MEA's chief creative officer discusses why working in the healthcare category is deeply personal.
The jurisdiction question follows HUL's suit against Beco over its #WarOnWhatsHidden comparative campaign featuring Surf Excel Matic Liquid and Vim Dishwash Gel.

24 Aug 2026 5:55 PM

HUL-Beco ad dispute: Delhi HC reserves order on territorial jurisdiction

Beco says the dispute has no connection with Delhi, while HUL argues its campaign and online sales create a commercial link to the city.
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