Advertising

(L-R) Rajesh Ghatge, Saurabh Varma and Rohit Anand

13 May 2026 12:13 PM

Wondrlab Network launches WondrBridge

Focused on building and operating AI-powered nano and micro GCCs, the venture is launched in partnership with Bridgesoul.
(L-R) : Priti Murthy, Ambuj Kashyap, Dolly Singh and Aditi Shrivastava

13 May 2026 11:59 AM

WPP Media India Brew 2026: 'Micro-dramas are one of the easiest ways for brands to grow'

A session at the summit discussed the relevance of micro-dramas and how brands can work with the format.
Jaideep Gandhi (left), Mohit Joshi, and Srinivasan K Swamy

13 May 2026 11:39 AM

Goafest 2026: ‘The idea is to understand how businesses are resetting' – Mohit Joshi

Jaideep Gandhi, Mohit Joshi and Srinivasan K Swamy explain what will be different at Goafest this year.
Anushka Sharma in the Heer by Giva campaign

13 May 2026 10:24 AM

Anushka Sharma fronts the launch of Heer by Giva

The campaign for the new gold and lab-grown diamond brand features an ad film starring the actor.
ASCI releases draft guidelines for responsible labelling of AI-content in advertising

12 May 2026 6:07 PM

ASCI drafts guidelines for labelling of AI-generated content in ads

Advocates a risk-based approach, focusing on consumer outcomes rather than regulating the technology itself.
The program runs between 27 September and 1 October 2026.

12 May 2026 10:50 AM

LIA Creative Liaisons 2026: India winners revealed

Two winners will travel to Vegas for the Creative Liaisons program, while two will be part of the virtual coaching program.
Shabbir Motiwala

12 May 2026 10:07 AM

Opinion: What we are creating isn't a line item

The author states how the industry needs more dialogue between procurement teams, marketers, agencies, and production partners.
Jio Home's campaign with Mithila Palkar, Palak Purswani, and Barkha Singh.

12 May 2026 2:04 AM

Mithila Palkar, Palak Purswani, and Barkha Singh turn a house into a Jio Home

Conceptualised by Radhika Produces Films, the campaign comprises an ad film.
Sonali Bendre announced as the face of P N Gadgil and Sons

11 May 2026 5:40 PM

Sonali Bendre is the face of P N Gadgil and Sons

Fronts the jewellery brand's flagship campaign that celebrates the timeless bond between women, gold, and grace.
Happy Mother's Day!

10 May 2026 10:16 AM

The motherhood effect: How women leaders are rewiring ambition

Women from the A&M industry reflect on the experiences that reshaped their professional journeys on the occasion of Mother's Day.

Latest Stories

Harmanpreet Kaur

21 May 2026 4:51 PM

'Looking for some fun work after all serious advertisements'
From left: Shubhranshu Singh, Smriti Mehra, Niraj Ruparel, and Gulrez Alam

21 May 2026 1:18 PM

Manifest at Goafest 2026: Day two highlights
Mayank Shah

21 May 2026 1:03 PM

Goafest 2026: PM Modi-Meloni Melody buzz is an opportunity we need to build on - Mayank Shah
From left: Padmaja Joshi, Prasoon Joshi, Rajiv Kumar, and Nikhil Sharma

21 May 2026 11:31 AM

Goafest 2026: A clarion call to reset ‘brand India'

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Has influencer marketing proven enduring value?

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24 Apr 2026 11:40 AM

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The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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