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Special Feature

BIG FM is taking the lead by launching the Digital Jockey (DJ) initiative — a unique offering that seamlessly integrates influencer marketing, content creation and brand collaborations.

07 Apr 2025 10:57 AM

BIG FM’s digital revolution… where innovation  meets disruption!

SPECIAL FEATURE: BIG FM on how its digital revolution fuses innovation and disruption to reshape storytelling and community engagement.
Prianca J

06 Mar 2025 9:08 AM

Puff Productions: Stories with heart, hustle and a rebel streak

SPECIAL FEATURE: Prianca J on how Puff Productions turns bold ideas into great stories.
The company currently runs 1,500 EVs with an aim to reach 3,000 by the end of 2025

20 Jan 2025 9:23 AM

3Eco offers sustainable advertising solutions in the OOH space

SPECIAL FEATURE: Through its EV fleet across five Indian cities, the company offers last-mile delivery solutions.
Ashvant Shanmugam

17 Jan 2025 10:45 AM

'Centrick's energy has helped them evolve from an agency partner to an extension of the company'

SPECIAL FEATURE: EFL India’s CCO reflects on its first meeting with Centrick, the agency's unique approach, and strategic evolution.
Gauri Kirloskar

10 Jan 2025 10:32 AM

Centrick x Kirloskar: Five years of consistency, enthusiasm and trust

SPECIAL FEATURE: Kirloskar Oil Engines' MD describes her five-year relationship with Centrick and more...
Love & Faith

09 Dec 2024 11:49 AM

How Love & Faith took a leap of faith into their creative endeavours

SPECIAL FEATURE: Love & Faith’s co-founders Milind and Rajul Dhaimade on their journey and building a creative sanctuary.
From left: Sumit Chaurasia, Raj Kamble and Mithila Saraf

29 Oct 2024 8:29 AM

Can an independent agency be scaled without a media buying business?

SPECIAL FEATURE: Raj Kamble talks about the power of being independent and building a 100-crore-plus agency in a decade.
Star Sports' '#She4HerGlory' features industry leaders

19 Sep 2024 3:32 PM

Star Sports celebrates women’s cricket with #She4HerGlory featuring leaders from media and marketing

SPECIAL FEATURE: The first of its kind initiative celebrates the remarkable journey of women’s cricket in the run-up to the Women’s T20 WC.
Boot Polissh Films

09 Sep 2024 9:32 AM

Bringing about ‘Reel’ change: Boot Polissh Films and the art of making a cinematic difference

SPECIAL FEATURE: How the production house seamlessly blends social consciousness with artistic excellence, one frame at a time.
Raj Kamble, founder and CCO, Famous Innovations

29 Jul 2024 6:10 PM

The history behind SBI's 'You Only Need One' tagline

SPECIAL FEATURE: We chat with Raj Kamble of Famous Innovations and SBI's former CMO Dinesh Menon to understand how YONO was conceptualised.

Latest Stories

Unlike the US and UK, where serious news is losing ad revenue due to blocklists and brand concerns, Indian publishers still enjoy advertiser trust.

15 Apr 2025 4:56 PM

India defies global downturn in news media advertising, records 6% YoY growth: Report
Sanchari Chakrabarty

15 Apr 2025 3:28 PM

Sanchari Chakrabarty returns to DDB Mudra Group
Along with the two IPL teams, the ad films also feature Paal Dabba, Sickflip, Shreyas and Kratex.

15 Apr 2025 2:35 PM

Kingfisher's 'Oo La La' gets a refreshed groove with RCB, RR, and indie music artists
S Subramanyeswar

15 Apr 2025 2:29 PM

APAC Effie Awards 2025: S Subramanyeswar appointed head of jury

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Pavanjit S Bedi

11 Apr 2025 8:57 AM

Rapid Fire with Pavanjit S Bedi
Raj Kamble (left) and Ranveer Allahbadia

10 Apr 2025 12:05 PM

Mistake vs malice: The Ranveer Allahbadia controversy and cancel culture
Havas Play was the title partner for the first edition of Manifest Play.

10 Apr 2025 9:39 AM

Manifest Play: Winners announced
While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?

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