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21 May 2026 1:03 PM
On day two, Parle Products' CMO spoke about PM Modi's global ‘Melody' mention turning into an unexpected moment marketing win.
20 May 2026 12:29 PM
Moves after a 25-year stint with Unilever.
20 May 2026 11:34 AM
The brand refresh reinforces focus on youth expression, everyday movement and deeper consumer relevance.
20 May 2026 10:57 AM
The author explores why performative messaging may fail as working-class consumers seek enablement, authenticity and tangible value.
18 May 2026 11:23 AM
Diageo India's CMO discusses the rise of tequila as a premium category in the country, its marketing initiatives for Don Julio, and more.
18 May 2026 9:49 AM
Havas Media Network India conceptualised and executed the campaign.
14 May 2026 4:57 PM
He moves from Nykaa, where he was brand manager (Nykaa Wanderlust and Nykaa Perfumery).
13 May 2026 7:21 PM
With this partnership, the brand plans to accelerate pan-India expansion with a focus on canned tuna.
13 May 2026 4:29 PM
Moves from People Strong, where she was AVP - marketing.
13 May 2026 11:47 AM
Dhawan spoke about how strong products ultimately market themselves, while weaker products reveal the real brilliance of marketing.
21 May 2026 4:51 PM
21 May 2026 1:18 PM
21 May 2026 11:31 AM
27 Apr 2026 11:18 AM
24 Apr 2026 11:40 AM
24 Apr 2026 10:36 AM
23 Apr 2026 5:45 PM
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