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02 Nov 2026 11:26 AM
IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.
02 Nov 2026 8:24 PM
The account was won post a multi-agency pitch.
02 Nov 2026 12:32 PM
The platform will combine Zee 5's viewing data with consented behavioural and transactional signals from partner platforms to help advertisers build targeted audience segments.
02 Nov 2026 2:24 PM
The campaign comprises an ad film conceptualised by Ogilvy.
02 Nov 2026 10:33 AM
The campaign comprises three ad films that follow the Mishra family from the TVF show.
Media
02 Nov 2026 2:16 PM
She moves from Zee Music Company, where she was senior vice president.
Advertising
02 Nov 2026 12:00 PM
The partnership launches alongside the brand's new platform, Awaken Your Masterpiece, and a campaign film featuring Rahman.
Marketing
02 Nov 2026 11:05 AM
She was previously serving as head - product and marketing.
02 Nov 2026 10:59 AM
Conceptualised and executed in-house, the film takes a quirky, exaggerated approach to festive humour.
02 Nov 2026 10:52 AM
Currently, Liu serves as the chairperson and CEO of Ipsos in Greater China.
02 Nov 2026 10:48 AM
The newly created role will see Sen lead the agency's India operations as it expands its focus on culture-led creativity, entertainment and brand-funded content.
Digital
02 Nov 2026 10:11 AM
The author examines how brands can harness AI without falling into the trap of generic, mass-produced content, arguing that human creativity, authenticity and a clear brand identity remain essential to building credibility.
02 Nov 2026 9:32 AM
Watch the film rolled out ahead of Diwali here.
30 Oct 2026 2:56 PM
She will succeed Tim Lindley, who will step down at the end of the year following a six-year tenure leading the region.
30 Oct 2026 11:45 AM
The Indian edition was hosted by Google and Leo along with The One Show.
12 Oct 2026 11:29 AM
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