Advertising

Jio Home's campaign with Mithila Palkar, Palak Purswani, and Barkha Singh.

12 May 2026 2:04 AM

Mithila Palkar, Palak Purswani, and Barkha Singh turn a house into a Jio Home

Conceptualised by Radhika Produces Films, the campaign comprises an ad film.

Campaigns

Nua's campaign

12 May 2026 12:45 AM

Nua saves the day by making periods more comfortable

Conceptualised by Enormous, the campaign introduces Nua's Zero Irritation Pads.

Marketing

Rakesh Bedi

11 May 2026 10:11 PM

Gas-O-Fast signs Rakesh Bedi as brand ambassador

Rolls out a campaign featuring Bedi to highlight its association.

Advertising

Sonali Bendre announced as the face of P N Gadgil and Sons

11 May 2026 5:40 PM

Sonali Bendre is the face of P N Gadgil and Sons

Fronts the jewellery brand's flagship campaign that celebrates the timeless bond between women, gold, and grace.

Digital

Adinath Agro Processed Foods' new identity Adinova

11 May 2026 1:19 PM

Adinath Agro Processed Foods announces a refreshed identity

Effective 7 May 2026, the company has adopted a new name, logo and digital presence.

Campaigns

Myntra's 'Blame it on @myntra' campaign.

11 May 2026 10:35 AM

Myntra gives Hirapur a Bandra-style makeover through Lakshya Lalwani

Conceptualised by Manja, the campaign comprises an ad film.

PR

Akshat Jain

11 May 2026 10:13 AM

Storytellers 101 Communications appoints Akshat Jain

He moves from Weber Shandwick India after a stint of nine years.

Campaigns

Shaadi.com's campaign

11 May 2026 10:03 AM

Shaadi.com turns matchmaking into a quick grocery run

Conceptualised by Enormous, the campaign features actor Ahsaas Channa.

Advertising

Happy Mother's Day!

10 May 2026 10:16 AM

The motherhood effect: How women leaders are rewiring ambition

Women from the A&M industry reflect on the experiences that reshaped their professional journeys on the occasion of Mother's Day.

Media

David Attenborough

09 May 2026 11:56 AM

Shubhranshu's blog: David Attenborough at 100

The author explains how Attenborough invested in long horizons and editorial seriousness rather than platform economics. 

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