Campaigns

‘Dharavi Ka Kal Bula Raha Hai' anthem

07 Oct 2026 3:08 PM

Dharavi anthem celebrates the neighbourhood's spirit, energy and aspirations

The anthem is penned by Prasoon Joshi and sung and composed by Shankar Mahadevan.

Media

Under the partnership, JioHotstar will be available as a dedicated streaming destination on the Starzplay app and website.

07 Oct 2026 10:57 AM

JioHotstar enters MENA through partnership with Starzplay

The streaming platform will offer its originals, TV shows, films and reality content through Starzplay in the Middle East and North Africa.

Digital

Akhil Raj Gupta and Amit Singh

07 Oct 2026 10:21 AM

Luminary and Manifest to host hands-on AI branding workshop for marketers

The workshop addresses a problem many marketers now recognise: AI can produce content at scale, but much of it looks and sounds the same.

Media

Stagwell Media operates across 50+ markets globally

06 Oct 2026 11:41 PM

Stagwell announces Stagwell Media, an agency for 'the rapidly changing media landscape'

Announces global leadership team including Alap Ghosh, CEO - India.

Marketing

Pee Safe's products have begun rolling out in the UK, with further retail and marketplace expansion planned under the partnership with Komerz.

06 Oct 2026 9:34 PM

Komerz to lead Pee Safe's UK and European expansion

The UK-based commerce platform will manage Pee Safe's international growth, starting with the UK and expanding into European markets.

Marketing

Fujifilm team with Rashmika Mandanna

06 Oct 2026 3:00 PM

Fujifilm India signs Rashmika Mandanna as brand ambassador for imaging solutions

Mandanna will represent the company's electronic imaging, instax and photo imaging businesses in India.

Campaigns

mCaffeine's 'By the Blues' campaign.

06 Oct 2026 2:42 PM

Gopi Bhalla and Dharna Durga interrogate mCaffeine's Tarun Sharma over the ‘Goa-scented' lotion

The campaign comprises an ad film.

Marketing

Farhan Akhtar

06 Oct 2026 12:00 PM

Emporio Armani names Farhan Akhtar brand ambassador for watches in India

The actor features in the brand's latest campaign, which includes a new ad film.

Advertising

Giamaria Fernandes

06 Oct 2026 11:33 AM

Giamaria Fernandes joins Tilt Brand Solutions

She moves from Dentsu Webchutney, where she was national creative director - west.

Campaigns

Mia by Tanishq's 'Precious, every day' campaign

06 Oct 2026 11:09 AM

Mia by Tanishq and Aneet Padda put self-purchase at the heart of ‘Precious, Every Day'

Conceptualised by Famous Innovations, the latest film once again makes a case for choosing oneself, without waiting for a milestone.

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