Vipul Bandekar has joined Zee Entertainment Enterprises as director - marketing, Z Sports.

Bandekar's full-time stint was with JioStar, where he spent more than a decade, where he was most recently AVP - brand strategy and integrated marketing.

He is also the founder of Gravitasmedia.in.

He has also worked with Mindshare and Network Advertising. Bandekar updated his LinkedIn to reflect the same.