Campaigns

Cadbury Celebrations' #CreatingMemoriesNeverClicked campaign

09 Aug 2024 10:48 AM

Cadbury Celebrations celebrates Raksha Bandhan with 'unclicked memories' courtesy AI

Rolls out a microsite, where individuals can transform precious, undocumented moments from their memory into realistic photos.
Bata's 'Stronger Inside' campaign

09 Aug 2024 2:19 AM

Bata reveals that the path beyond barriers can be walked through unleashing one's inner power

The ad campaign showcases the launch of the brand's Power Energy collection.
Thums Up's ‘Utha Thums Up, Jagaa Toofan’ campaign

07 Aug 2024 3:59 PM

Manu Bhaker silences her naysayers through Thums Up

The film, a part of its ongoing Olympic campaign, reinforces how a simple 'thumbs-up' has the power to motivate a demoralised individual.
Himalaya BabyCare new campaign

06 Aug 2024 10:40 AM

Himalaya BabyCare lends support to mothers in their breastfeeding journey

Releases a campaign on the occasion of World Breastfeeding Week.
Noise's 'Made of Noise' campaign

05 Aug 2024 10:43 AM

Virat Kohli and Taapsee Pannu embrace 'cheers and jeers' with Noise

Voiced by Pannu, the campaign emphasises how both criticism and praise, along with the power of one's inner voice, help shape an individual.
Kiara Advani, Kareena Kapoor Khan and Suhana Khan in the Tira campaign

05 Aug 2024 9:59 AM

Tira warms up users for its shopping experience with Kareena, Kiara and Suhana

Watch the ad film featuring the brand ambassadors here.
Star Cement's 'Har Ghar Mein Star' campaign

02 Aug 2024 3:18 PM

Star Cement seeks to cement its place in every Northeast home with Mirabai Chanu

The campaign focuses on the resilience of the region's people and their collective efforts towards a brighter future.
Facebook's new ad campaign

01 Aug 2024 3:24 PM

Facebook fuels discovery and connections

Conceptualised by Fundamental, the four-part film highlights how Facebook serves as a platform for connecting with like-minded individuals.
Samsung's 'India Cheers Neeraj' campaign

01 Aug 2024 11:19 AM

Samsung gets India to cheer for its golden boy Neeraj Chopra

Conceptualised by Cheil India, the film captures the country's collective enthusiasm as Chopra gears up to recreate history at the Games.
BharatMatrimony's two-film 'Wedding Games' campaign

31 Jul 2024 10:30 AM

BharatMatrimony helps singles dodge 'uncles and aunties' using Olympics references

The two-film campaign has been conceptualised by Wondrlab.

Latest Stories

From left to right: Rohit Ohri, Chandan Mendiratta,  Ajay Kakar, Raj Kamble and Harsh Deep Chhabra.

22 May 2026 4:46 PM

Manifest at Goafest 2026: Day three highlights
Surjo Dutt

22 May 2026 11:19 AM

Surjo Dutt gets additional role at Dentsu Creative Webchutney
Vaidehi Nerkar

22 May 2026 10:56 AM

Goafest 2026: From the view of a first-timer
Manas Mohan

22 May 2026 1:24 AM

Goafest 2026: Let's build that industry database

Most Read

Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

Subscribe

* indicates required