Noel Dsouza

Hamza Patel

16 Oct 2026 9:26 AM

Just Cavalli's India bet: From a sales market to a global launchpad

AP Group MD and CEO Hamza Patel on why the Indian market was chosen for the styles' global debut and its accessible-luxury positioning.

Arnaud Debia

13 Oct 2026 10:47 AM

Generic advertising doesn't work, whether humans or AI make it: Arnaud Debia

Ipsos' global creative excellence director on what makes advertising stand out in a cluttered landscape, and how brands can harness AI at scale without compromising originality or creative thinking.

Dr AL Sharada (left) and Aditi Chauhan

06 Oct 2026 10:56 AM

When does selling female sexuality become tone-deaf?

Sydney Sweeney's Novig campaign sparked backlash over the objectification of women in sport, raising questions about the responsibility talent carries in provocative brand work. We examined where that responsibility begins and ends.

Nivedeeta Moirangthem

28 Sep 2026 9:21 AM

We aim to build a really loved brand: Nivedeeta Moirangthem on Ikea India's next chapter

Ikea India's country communication manager on how the brand is expanding beyond furniture to create deeper consumer experiences.

Harmeet Singh

24 Sep 2026 10:43 AM

Selective influencer strategy replaces the numbers game: Harmeet Singh

The Body Shop Asia South's chief brand officer discusses the Jasmine Edit, its latest campaign for the new collection, festive strategy and plans to sharpen its gifting, influencer and digital play.

Luke Dewars (left) and Rohit Dhamija

21 Sep 2026 10:49 AM

The independent agency question: Can good work scale without losing its soul?

Goodness of Design & Digital's Rohit Dhamija and Luke Dewars discuss people, clients, AI, creativity, and growth for independent agencies.

Meher Patel

18 Sep 2026 10:56 AM

Why Hector AI's Meher Patel thinks dashboards alone can't solve quick commerce

Hector AI's founder on how AI can connect advertising, inventory and fulfilment, and the shift towards using fragmented data to drive measurable business outcomes.

Tarak Bhattacharya (left) and Shraddha Panday

16 Sep 2026 10:47 AM

Is Gen Z buying into the festive playbook brands are selling?

We explored whether brands truly understand Gen Z's festive behaviour or are simply marketing to a stereotype.

Mohit Jain

15 Sep 2026 10:32 AM

India is now unapologetic; it has stopped taking permission from Europe: Mohit Jain

Miraggio's founder and CEO on the brand's evolving design language and its ambition to build a more recognisable lifestyle brand for the Indian woman.

Aarthy Sridhar

11 Sep 2026 10:56 AM

Consumers may be rational, but emotion plays a powerful role in their choices: Aarthy Sridhar

Gulf Oil Lubricants India's CMO on the thinking behind the ‘Kuch Behad Kar' campaign and why human insight still matters in the age of AI.

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