Noel Dsouza

While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?

We examine brands driving the revival of print, the sectors leading the charge, and print's ROI in a digital-first world.
Nikhil Sachdev

07 Apr 2025 10:43 AM

Padel attracts a unique, premium clientele that’s hard to access through most sports: Nikhil Sachdev

PadelPark India's co-founder and marketing head on why brands bet on padel, APPT's impact, and the startup playbook for sport.
Nilesh Koul

21 Mar 2025 10:24 AM

'We are positioning ourselves as a solutions provider, helping businesses accelerate innovation'

Hindalco Industries' Nilesh Koul on its rebrand, marketing strategy, and sustainable product innovation.
Ambesh Tiwari

12 Mar 2025 5:11 PM

'Our goal is to bring the most loved characters to our channel and who better than Pradyuman’ 

Ambesh Tiwari, business head – SPNI Kids and Animations, on blending legacy, innovation, and global ambition.
Faye D’Souza

06 Mar 2025 10:33 AM

I’ve succeeded without a big brand’s backing, now it’s time to help others do the same: Faye D’Souza

Beatroot News’ founder discussed media sensationalism and brands' role in supporting independent journalism at an event organised by AAAI.
Prianca J

06 Mar 2025 9:08 AM

Puff Productions: Stories with heart, hustle and a rebel streak

SPECIAL FEATURE: Prianca J on how Puff Productions turns bold ideas into great stories.
Malishka Mendonsa

05 Mar 2025 10:21 AM

Passion is not about gender, it is about thought and evolution: Malishka Mendonsa

Red FM's RJ Malishka on her journey, radio's synergy with digital media and playing the role of Sarojini Naidu on OTT.
Josy Paul (left) and Gautam Surath

04 Mar 2025 10:22 AM

Is traditional mentorship in agencies fading away?

In our March issue, we explored the shift in advertising mentorship and if AI is replacing agency heads as creative mentors.
Vishnu Som (left) and Nadir Godrej

19 Feb 2025 11:22 AM

When companies see values as assets, doing good becomes undeniable: Nadir Godrej

Godrej Industries Group's chairperson highlighted sustainability, inclusiveness, and welfare at the NDTV Profit event.
From left to right: Niraj Ruparel, Prajakta Rathe, Taylor Donaldson and Diya Rekhi.

13 Feb 2025 10:34 AM

We need creatives who craft sticky stories, maximise media ROI, and harness immersive tech: Experts

The panel at Snap Inc’s India AR Day 2025 explored whether brands are willing to put their money where AI is.

Latest Stories

Bodhitree Multimedia signs MoU of INR 500 Crore with government of Assam

09 Apr 2025 10:21 AM

Bodhitree Multimedia signs MoU of INR 500 Crore with government of Assam
While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?
Van Heusen's ‘Van Heusen Born of Art’ campaign.

08 Apr 2025 6:00 PM

Van Heusen brings fashion to life with artistic flair
Valerie Pinto

08 Apr 2025 5:14 PM

Valerie Pinto to exit Weber Shandwick India

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The program runs between 27 September and 1 October 2025.

12 Mar 2025 11:29 PM

Creative LIAisons 2025: Manifest competition revealed
Sakshi Choudhary

12 Mar 2025 9:18 AM

'Workplaces typically use a woman leader as a shield to talk about diversity'
WoMen's Football' by Marcel Paris for Orange was the most awarded creative campaign

11 Mar 2025 9:52 AM

India drops one place among top ten most awarded for creativity: Warc
Malishka Mendonsa

05 Mar 2025 10:21 AM

Passion is not about gender, it is about thought and evolution: Malishka Mendonsa

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