Noel Dsouza

27 Oct 2026 10:03 AM

Creators can't keep depending on algorithms to reach their own audiences: Divyanshu Damani

TagMango's and Backstage Pass' co-founder discusses its partnership with ClickFunnels and the next phase of the creator economy.

26 Oct 2026 10:21 AM

‘Marketing has become increasingly scientific, but brand strength isn't entirely quantifiable'

Pocket FM's VP - brand and strategy discusses how Sherpa is positioning itself in the AI space, balancing brand building with performance marketing, and scaling across markets.

16 Oct 2026 9:26 AM

Just Cavalli's India bet: From a sales market to a global launchpad

AP Group MD and CEO Hamza Patel on why the Indian market was chosen for the styles' global debut and its accessible-luxury positioning.

13 Oct 2026 10:47 AM

Generic advertising doesn't work, whether humans or AI make it: Arnaud Debia

Ipsos' global creative excellence director on what makes advertising stand out in a cluttered landscape, and how brands can harness AI at scale without compromising originality or creative thinking.

06 Oct 2026 10:56 AM

When does selling female sexuality become tone-deaf?

Sydney Sweeney's Novig campaign sparked backlash over the objectification of women in sport, raising questions about the responsibility talent carries in provocative brand work. We examined where that responsibility begins and ends.

28 Sep 2026 9:21 AM

We aim to build a really loved brand: Nivedeeta Moirangthem on Ikea India's next chapter

Ikea India's country communication manager on how the brand is expanding beyond furniture to create deeper consumer experiences.

24 Sep 2026 10:43 AM

Selective influencer strategy replaces the numbers game: Harmeet Singh

The Body Shop Asia South's chief brand officer discusses the Jasmine Edit, its latest campaign for the new collection, festive strategy and plans to sharpen its gifting, influencer and digital play.

21 Sep 2026 10:49 AM

The independent agency question: Can good work scale without losing its soul?

Goodness of Design & Digital's Rohit Dhamija and Luke Dewars discuss people, clients, AI, creativity, and growth for independent agencies.

18 Sep 2026 10:56 AM

Why Hector AI's Meher Patel thinks dashboards alone can't solve quick commerce

Hector AI's founder on how AI can connect advertising, inventory and fulfilment, and the shift towards using fragmented data to drive measurable business outcomes.