Manifest Media Staff

TyresNmore X The Minimalist

11 Aug 2026 10:49 AM

The Minimalist secures digital mandate for TyresNmore

The agency will lead brand strategy, creative, social media and performance marketing for the brand.
Flipkart's Freedom Sale campaign

11 Aug 2026 1:39 AM

Flipkart gives ‘British Raj' a cheeky Freedom Sale makeover

Conceptualised by 22feet, the campaign turns a familiar phrase into a playful digital stunt to drive buzz around the e-commerce's Freedom Sale.
Jaya Deoras Deshmukh, director and CEO, MICA (left) and Ramesh Krishnamurthy, founder and CEO, Komerz

10 Aug 2026 12:32 PM

MICA, Komerz partner to train students in AI-led marketing and commerce

The first phase will give MICA students access to Komerz OS, live datasets and AI tools.
Ruchi Mishra

10 Aug 2026 12:26 PM

Innocean India appoints Ruchi Mishra

As vice president, Mishra will lead the agency's Bengaluru office and will be responsible for driving its South India business.
Vinay Subramanyam

10 Aug 2026 12:01 PM

Vinay Subramanyam joins Mondelez International

He moves from Kellanova, where he was senior director - marketing.
Matches featuring India generated 58% higher ad volumes than non-India matches, as per the report

10 Aug 2026 11:31 AM

ICC Women's T20 World Cup 2026 sees 39% rise in ad intensity per match: TAM Sports

Google emerged as the top advertiser, accounting for 16% of ad volumes, followed by Coca-Cola India, Amway, Jindal Steel and Policybazaar.
The campaigns from last week that. had balanced and inclusive representation.

10 Aug 2026 11:19 AM

Voice-O-Meter: Small steps towards 'breaking the bias'

IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.
Google Gemini's 'Dance Classes' campaign.

10 Aug 2026 10:55 AM

Shah Rukh Khan shows how Gemini Live can turn a hidden skill into an opportunity

The campaign comprises an ad film conceptualised by Omnicom's Prasoon Joshi.
Shveta Arya

10 Aug 2026 9:39 AM

Mahindra Group appoints Shveta Arya

She moves from Cummins India where she was managing director. 
Nandini Dias (left) and Dilip Shanghvi

10 Aug 2026 8:52 AM

'In the next few years, many products will come out of India that will globally help patients'

Sun Pharma's Dilip Shanghvi talks about his leadership style after bagging the 'Business Leader of the Year' at the IAA Leadership Awards.
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