Sports marketing, 12 Nov 2024

HSBC Mutual Fund's 'Naye Nazariye Ki Udaan’ campaign.

12 Nov 2024 7:02 PM

HSBC Mutual Fund takes a playful twist on financial foundations

Conceptualised by TheSmallBigIdea, the ad film aims to educate parents about SIPs in mutual funds. 
Nivedita Lahiri

12 Nov 2024 12:54 PM

FCB Ulka appoints Nivedita Lahiri

Lahiri moves from Nitco, where she was senior marketing manager.
The association marks 75 years of F1 and 90 years of KitKat

12 Nov 2024 11:51 AM

KitKat becomes official chocolate bar of F1

The two-year partnership kicks off in 2025.
The Tourism Australia campaign was launched ahead of the Border-Gavaskar Trophy series in Australia

12 Nov 2024 11:08 AM

David Warner shows off his 'backyard' as he welcomes Indian travellers to Australia

The former Australian cricketer has teamed up with Tourism Australia for a social media campaign showcasing his favourite holiday spots.
COP29 kicked off in Baku on 11 November.

12 Nov 2024 10:42 AM

Opinion: The hypocrisy of COP29

The author wonders whether it will bring real change, or just manage conflicting interests of nations by producing 'cleverly worded terms'.
Alhasan Aldabbagh

12 Nov 2024 10:30 AM

We want to shift the perception of Saudi Arabia by addressing the barriers: Alhasan Aldabbagh

STA's president - APAC market chats on how Bollywood and cricket can attract Indian tourists and more...
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