Media , 12 Aug 2024

Aparna Tandon

12 Aug 2024 10:25 PM

Posterscope India appoints Aparna Tandon as SVP president - rural, retail and experiential

Moves from Madison World, where she was vice president - Anugrah Madison.
Amit Sethiya

12 Aug 2024 2:07 PM

Amit Sethiya exits Syska Group

Was head of marketing.
EssenceMediacom and Bambino

12 Aug 2024 12:38 PM

Bambino Pasta Foods Industries assigns its media duties to EssenceMediacom

The account will be handled by the agency's Bengaluru office.
Greenply X Tonic Worldwide logo

12 Aug 2024 11:48 AM

Greenply assigns digital mandate to Tonic Worldwide

The account was won post a multi-agency pitch and will be handled by Tonic Worldwide's Mumbai office.
‘Hindi News’ was the leading subgenre for advertising during the period with 19% share of ad volumes, as per the report

12 Aug 2024 11:28 AM

TV news ad volumes grow by 5% in H1 2024 over last year: TAM

Reckitt Benckiser and HUL retained their first and second advertiser spots, while Ultratech Cement topped the list of brands in the genre.
A screenshot from McDonald's festive season campaign

12 Aug 2024 9:24 AM

Festive season 2024: Have brands exhausted ad spends?

In the August issue, we aimed to understand if the festive season continues to hold a pivotal place in the advertising calendar.
Tata Tea Premium's #DeshkaGarv campaign

12 Aug 2024 2:22 AM

Tata Tea Premium brews pride and compassion, pouring India's rich history into every cup

The ad film spotlights the #DeshkaGarv collection, with proceeds supporting meals for underprivileged children.
Kitakat's 'Break pe sirf KitKat break' campaign

12 Aug 2024 2:14 AM

KitKat helps Ayushmann Khurrana 'break free'

Conceptualised by VML, the ad film spotlights the importance of taking a break in a corporate setting.

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