Marketing

The deal was valued at GBP 6.4 million

30 Jun 2026 11:13 AM

Komerz acquires Noughty

With this acquisition, Komerz enters the global beauty and personal care sector.
They were the only Indian winners in the Young Lions competition

26 Jun 2026 5:53 PM

Cannes Lions 2026: Rudrani Bose and Payal Mehra from ITC win Bronze

The duo won the Lion in the 'Young Lions Marketers' competition.
Mahendra Singh Dhoni

26 Jun 2026 1:35 PM

DRiV signs Mahendra Singh Dhoni as national brand ambassador

This is the brand's first celebrity association, highlighting India's strategic importance and its focus on the automotive aftermarket.
Jennifer Richardi (left) and Nick Gallo

26 Jun 2026 4:22 AM

Cannes Lions 2026: 'Advertising is dead, people hate us'

A session during fourth day of the festival argued that brands must stop interrupting people with traditional advertising.
The refreshed identity features an updated stag emblem, typography and family crest inspired by its history.

25 Jun 2026 2:31 PM

Glenfiddich unveils new visual identity in India, drawing on brand archives

The single malt scotch whisky brand introduces redesigned packaging in India from July.
Leandro Barreto

25 Jun 2026 2:44 AM

Cannes Lions 2026: 'Marketers need to learn the difference between granting a voice and earning one'

Unilever's CMO Leandro Barreto explored how to build brands that people choose to carry forward long after a campaign ends.
From left: Kameryn Stanhouse, Maria Sharapova, and Usama Al-Qassab

24 Jun 2026 3:50 PM

Cannes Lions 2026: 'Want tech to be brilliant and enhance experiences, but it has to be invisible'

Usama Al-Qassab, marketing and commercial director, AELTC, and Maria Sharapova were in conversation with IBM's Kameryn Stanhouse.
Marc Pritchard

23 Jun 2026 9:52 PM

Cannes Lions 2026: ‘Get ready for the most fun you'll have building brands'

Via ChatPG, Marc Pritchard, chief brand officer P&G, answered six questions on the minds of the festival attendees about AI.
Girish Divekar

23 Jun 2026 4:39 PM

Courtyard by Marriott Mumbai International Airport appoints Girish Divekar

He moves from The Westin Hyderabad Mindspace, where he was director - sales and marketing.
Gaurav Kochhar

23 Jun 2026 4:25 PM

Gaurav Kochhar joins NBSL

He moves from ICICI Bank, where he was head - UPI, digital payments and API banking.
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Foxtale names Shah Rukh Khan as brand ambassador for its key categories

14 Aug 2026 11:56 AM

Foxtale names Shah Rukh Khan as brand ambassador, unveils ‘Let Your Glow Through' campaign
The company has not indicated whether the redesign will be accompanied by changes to its app icon.

14 Aug 2026 11:54 AM

Instagram refreshes wordmark after a decade
Shonali Chakravarty

14 Aug 2026 11:26 AM

Shonali Chakravarty joins United Breweries
Satbir Singh (left) and S Subramanyeswar

14 Aug 2026 11:14 AM

Perspectives: The future of Cannes Lions

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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