Advertising, 05 Feb 2025

The Zepto-Skoda collaboration

05 Feb 2025 7:49 PM

Zepto ups the quick commerce game with a Skoda collab

Rolls out an ad film that gives a sneak peek into its latest foray: the 10-minute delivery of cars.
Growth in APAC was 6.3% in 2024

05 Feb 2025 11:23 AM

Publicis ends 2024 as world's largest advertising group, sees a 6.6% growth in net revenue

The group's majority revenue comes from healthcare, followed by automotive and financial clients.

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Screen grab of Vantara Creamery's AI-generated campaign

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Has influencer marketing proven enduring value?

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Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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