Sports Marketing

Team Newcastle United with Agustin Bilinskis (centre) of VT Markets

19 Aug 2024 10:14 AM

Newcastle United and VT Markets enter partnership

A 'special 77-number' jersey has been unveiled for the association.

16 Aug 2024 1:44 PM

IOS Sports & Entertainment teams up with Swapnil Kusale

The agency will focus on providing management services, strategic brand endorsements and media relations for the Indian Olympic shooter.

14 Aug 2024 4:40 PM

Want to celebrate the World Cup win: Ceat’s Lakshmi Narayanan

The chief marketing officer talks to us ahead of the Ceat Cricket Rating Awards which will be held in Mumbai on 21 August.

PR Professionals and E-Gaming Federation logos

14 Aug 2024 2:38 PM

E-Gaming Federation appoints PR Professionals for PR duties

The account will be handled by the agency's Gurugram office.

14 Aug 2024 10:30 AM

India can easily have upto five main sports: Marco Nazzari, FIFA

FIFA's director - marketing, brand business intelligence, on brand interest from the Indian market, competing with cricket, and more...

09 Aug 2024 2:34 PM

Rohit Sharma launches RS by True Elements

Along with spearheading the newly launched brand, Sharma will also serve as the brand ambassador of True Elements.

08 Aug 2024 2:31 PM

First edition of IAmGame to be held in Delhi in October

The two day conclave seeks to amplify the Indian sports ecosystem.

06 Aug 2024 1:22 PM

Mumbai City extends association with Fast&Up

The health nutrition brand will be the club’s official sports drink partner for the 2024-2025 season.

06 Aug 2024 11:33 AM

Is India entering a new sporting era?

In the August edition of Manifest, we explore the growing space of non-cricket sports, the value of male-to-female sponsorships and more...

06 Aug 2024 10:04 AM

Manasi's blog: On our way to coming of age as a sporting nation but...

After several near misses at this year's Paris Olympics, the author states how India must realise the road to success is hard.

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03 Dec 2024 1:18 PM

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03 Dec 2024 11:43 AM

We possibly are the only paint brand that looks at emotional branding: Amit Syngle

03 Dec 2024 10:49 AM