Sports Marketing

26 Jul 2024 9:27 AM

Amazon Prime Video and the NBA announce 11-year global media rights agreement

The deal, which includes the Indian market, will see Prime Video channels become the strategic partner and third-party digital distributor.

From left: Deke Smith, Preity Zinta, Shubman Gill and Mark Sellar.

25 Jul 2024 11:49 AM

Drive Fitt partners with Preity Zinta and Shubman Gill to expand to India

The fitness and cricket fusioned gym facility aims to expand to 300 locations across India in three years.

25 Jul 2024 10:42 AM

Is brand Rohit closing the gap on brand Virat post World Cup win?

With speculation surrounding Virat's impending move to London and the duo retiring from T20 cricket, will this hurt their brand value?

23 Jul 2024 12:46 PM

Urban Indians to rely on social media updates for Paris Olympics: YouGov

In terms of viewing the Games, television is the top option.

From left: Ayan Banerjee, Prisha Shetty and Sairaj Shigwan

22 Jul 2024 11:52 AM

White Collar Panja League sees winners from Famous Innovations, White Rivers Media and Shrachi Group

Manifest partnered with PPL for the first edition of the White Collar Panja League which was held in Mumbai on 19 July.

Latest Stories

20 Dec 2024 10:52 AM

Rapid Fire with Niel Thakkar

Dalbir Singh is still waiting for answers to a question asked.

20 Dec 2024 10:52 AM

Producer's Diary by Dalbir Singh

20 Dec 2024 10:44 AM

With Gen AI we can bring in a level of customisation and entertainment in finance: Sandeep Bharadwaj

This investment aims to strengthen Nodwin Gaming's esports-related content production, distribution, marketing and PR services capabilities.

20 Dec 2024 1:45 AM