Media , 09 Jul 2026

Virat Khullar

09 Jul 2026 6:05 PM

Virat's blog: The winning formula at Cannes Lions 2026 - solve a real problem, simply

The author states that one of the clearest takeaways from the festival was that while AI may shape the future of marketing, simple, human-centred ideas remain the real differentiator.
One Big World will be operating from Noida

09 Jul 2026 5:14 PM

Reliance Broadcast Network unites radio, news, and OOH under 'One Big World'

Aims to create a unified media and entertainment ecosystem for the 'AI-powered future'.
ZeroHarm Sciences and Sideways 

09 Jul 2026 5:03 PM

ZeroHarm Sciences partners with Sideways 

The agency will work closely with the plant-based medicine firm to sharpen its brand's positioning, packaging, identity, and communication. 
Coca-Cola India's 'The Lost Voices' campaign.

09 Jul 2026 4:04 PM

Coca-Cola finds the voice of the FIFA World Cup in Indian fans who cheered until they couldn't

Conceptualised by Ogilvy India, the campaign comprises an ad film.
P Sai Bhardwaj, Suruchi Makhija, and Aveek Gupta

09 Jul 2026 12:06 PM

Aveek Gupta, P Sai Bhardwaj and Suruchi Makhija join VaynerMedia India

The trio will be in charge of creative, strategy and media.
Team UNICEF and IAA, along with Josy Paul and Aahana Kumra at the event

09 Jul 2026 11:53 AM

IAA Voice of Change and UNICEF Midline Study shows progress in gender portrayal

More than 80 industry leaders attended the roundtable hosted in Mumbai on 7 July.
Google's new AI driven initiatives were announced through a virtual event

09 Jul 2026 11:42 AM

Google brings Gemini deeper into ads with AI agents

Debuts 'Business Agent for Leads' in India, expanding Gemini-powered ads.
Hilton's It Matters Where You Stay campaign

09 Jul 2026 11:40 AM

Hilton and Deepika Padukone reunite to remind travellers why it matters where one stays

Crafted by McCann India, the campaign uses the actor's effortless charm to position the hotel as a traveller's support system away from home.
Team Offroad Films

09 Jul 2026 10:20 AM

Spotlighting India's independent companies: Offroad Films

SPECIAL FEATURE: For over a decade, Offroad Films has built its reputation on a simple belief: great films begin with a strong idea.
Rubeena Singh (left) and Kushal Bhuva

09 Jul 2026 9:58 AM

Are WhatsApp Usernames the future of conversational marketing or just another feature?

NP Digital India's Rubeena Singh and White Rivers Media's Kushal Bhuva weigh in on the topic at hand.

Latest Stories

Virat Khullar

09 Jul 2026 6:05 PM

Virat's blog: The winning formula at Cannes Lions 2026 - solve a real problem, simply
One Big World will be operating from Noida

09 Jul 2026 5:14 PM

Reliance Broadcast Network unites radio, news, and OOH under 'One Big World'
ZeroHarm Sciences and Sideways 

09 Jul 2026 5:03 PM

ZeroHarm Sciences partners with Sideways 
Coca-Cola India's 'The Lost Voices' campaign.

09 Jul 2026 4:04 PM

Coca-Cola finds the voice of the FIFA World Cup in Indian fans who cheered until they couldn't

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22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 
From left: Pedro Pina, Rick Pineda, Christian Racioppi, Daniel Sturridge and Ben James

22 Jun 2026 5:14 PM

Cannes Lions 2026: The power is moving away from the broadcasters - Daniel Sturridge
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22 Jun 2026 5:00 PM

Cannes Lions 2026: Updates from day one
The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners

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