Media , 07 Jan 2025

CleverTap’s 2025 Customer Engagement Trend Predictions report

07 Jan 2025 5:19 PM

Marketers will have to take a privacy-first approach: Report

Gen AI-driven customer interactions, and personalisation among defining trends in CleverTap’s 2025 Customer Engagement Trend Predictions.
Tag Heuer's partnership with F1 had kicked off in 1971 as it had its logo on the Ferrari F1 car.

07 Jan 2025 5:12 PM

Tag Heuer to be F1's official timekeeper for the 2025 season

Replaces Rolex, who held the association from 2013.
Ritika Malhotra

07 Jan 2025 5:01 PM

Ritika Malhotra moves back to FCB

Rejoins the group after an eight-month stint with Wondrlab.
Vakil was previously deputy head - retail research.

07 Jan 2025 4:38 PM

HDFC Securities repositions its retail research division to HSL Prime Research

Devarsh Vakil will be heading the division.
Vi Movies and TV users can now enjoy its library featuring blockbuster franchises.

07 Jan 2025 3:02 PM

Vi partners with Lionsgate Play

Lionsgate Play's content will be made available on Vi Movies and TV.
The E Vitara is scheduled to be launched in 2025.

07 Jan 2025 11:36 AM

Nexa releases teaser for the e Vitara

Also rolls out a video to announce the era of 'electric eco-solutions' by Maruti Suzuki.
Zepto's 'New Year, New Resolutions' campaign.

07 Jan 2025 11:22 AM

Zepto and Mamaearth plant seeds for a better future

The ad film highlights Mamaearth's commitment to sustainability by showcasing how with every purchase the brand plants a tree.
From left: Navin Talreja and Gautam Reghunath

07 Jan 2025 10:59 AM

Retainers vs short-term projects: What best serves a brand's needs?

We explore whether short-term projects impact brand building in the long run and who is to ‘blame’ for this industry shift.
Belson Coutinho

07 Jan 2025 10:53 AM

Akasa Air elevates Belson Coutinho

Was chief marketing and experience officer.

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Bollywood actor Kartik Aaryan is the new face of Smart And Handsome

09 Jan 2025 4:40 PM

Emami's Fair and Handsome rebrands as Smart and Handsome
Nike's 'Have a Hard Year' campaign.

09 Jan 2025 4:18 PM

Nike shows how to shoot a winning shot through Kobe Bryant's 'Mamba' mentality
Screenshot from the film

09 Jan 2025 4:15 PM

NPCI teams up with Pankaj Tripathi to show how to stay safe from scammers
Sagar Mahabaleshwarkar (left) and Mahesh Chauhan

09 Jan 2025 3:11 PM

Sagar Mahabaleshwarkar unites with Mahesh Chauhan again, joins Salt 

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From left: Navin Talreja and Gautam Reghunath

07 Jan 2025 10:59 AM

Retainers vs short-term projects: What best serves a brand's needs?
Neha Barjatya

06 Jan 2025 10:52 AM

India positive about the use of AI: Neha Barjatya
An IPL match from the first season of the tournament. Picture courtesy: Wikipedia

02 Jan 2025 2:00 PM

IPL, Indian general election make it to top 10 most-viewed articles globally on Wikipedia
Raahil Chopra

02 Jan 2025 10:31 AM

Raahil's blog: A 13-letter 'C-word' emerges to compete with AI in 2025

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