Anupama Sajeet

The India Chapter of 'She Directs Ads'

10 Mar 2025 8:54 AM

The female gaze is refreshing because it did not exist till some time back: SDA Collective

The 'She Directs Ads' collective shared its vision of empowering women directors, tackling gender stereotypes in ad filmmaking, and more...
If advertising is supposed to reflect culture and hold up a mirror to society, then why does this imbalance persist?

07 Mar 2025 10:37 AM

It’s 2025. Where are the women creative leaders?

In our March issue, we examine the systemic biases limiting women in creative leadership amid worrying rollbacks in DEI policies worldwide.
India's problem of pesky calls is spiralling out of control, according to reports

24 Feb 2025 12:04 PM

Telemarketing: Bane for users, obsolete for brands?

In our latest issue, we explore whether it’s time to retire this OG marketing tool in today’s era of AI and targeted social-media marketing.
Karthik Srinivasan (left) and Tara Kapur

17 Dec 2024 10:04 AM

LinkedInfluencers: Ethical or not?

We explore if 'LinkedInfluencers' blur the line between advice and endorsements, fuelling ethical debates and calls for transparency.
Amit Syngle

03 Dec 2024 11:43 AM

We possibly are the only paint brand that looks at emotional branding: Amit Syngle

We caught up with Asian Paints' CEO, for a chat on how celebrity partnerships add intrigue and drive salience for the legacy paint brand.
Abhishek Karnani

18 Nov 2024 11:50 AM

Print cites 2019 figures, while other media track data down to the previous day: Abhishek Karnani

The Free Press Journal's owner and director discusses the 96-year-old publication’s efforts to balance its print and digital offerings.
Alhasan Aldabbagh

12 Nov 2024 10:30 AM

We want to shift the perception of Saudi Arabia by addressing the barriers: Alhasan Aldabbagh

STA's president - APAC market chats on how Bollywood and cricket can attract Indian tourists and more...
Shailesh Kapoor

10 Oct 2024 11:43 AM

Experience, gut, and data are a potent mix that's gaining value: Ormax’s Shailesh Kapoor

In our latest issue, the founder-CEO of Ormax Media chats about the evolving entertainment industry, its ‘Koffee with Karan debut', and more.
Q-comm startups like Zepto, Blinkit, and Swiggy Instamart are giving e-comm giants a run for their money

09 Oct 2024 10:44 AM

The ‘10-minute race’ that’s shaking up India’s marketplace

Our latest issue uncovers the rapid rise of quick commerce platforms that have driven e-comm giants like Flipkart and Amazon into the space.
Jamie Seltzer, global EVP, CSA & Mx Analytics

04 Oct 2024 10:38 AM

We have very high hopes and expectations for India: Jamie Seltzer

On the sidelines of the CSA India launch, Seltzer, global EVP, CSA talks about how it differentiates itself from other players in the space.

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IPL 2025: Minimalist partners with Rajasthan Royals
Shubha George

26 Mar 2025 12:39 PM

Shubha George moves on from WPP after 35 years
Madison recently won the media mandate for Samsonite and Nexus Malls.

26 Mar 2025 12:25 PM

Madison reveals stance on 'potential sale' 

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The program runs between 27 September and 1 October 2025.

12 Mar 2025 11:29 PM

Creative LIAisons 2025: Manifest competition revealed
Sakshi Choudhary

12 Mar 2025 9:18 AM

'Workplaces typically use a woman leader as a shield to talk about diversity'
WoMen's Football' by Marcel Paris for Orange was the most awarded creative campaign

11 Mar 2025 9:52 AM

India drops one place among top ten most awarded for creativity: Warc
Malishka Mendonsa

05 Mar 2025 10:21 AM

Passion is not about gender, it is about thought and evolution: Malishka Mendonsa

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