Vaaree has rolled out a campaign ahead of Valentine’s Day, to spotlight its curated marketplace for all things home.

Set in an intimate Valentine’s Day ambience, the ad film follows two couples whose playful banter turns home décor into a flirtatious exchange—discussing everything from cosy cushions to mood-setting lighting. Their romantic yet lighthearted conversations weave humour into the idea of “doing the room” together, subtly highlighting the deeper bond that comes from creating a home that reflects their shared personalities.
 

What we think about it: A cheeky twist to romance, turning home décor into a shared love language for modern couples. With playful flirtation and a fresh take on co-creating spaces, showcasing how men are involved in the decor process in today's society, the ad cleverly blends humour, intimacy, and stylish living.

Garima Luthra, co-founder, Vaaree, said, “At Vaaree, we believe a home is more than just four walls—it’s a reflection of your story as a couple. This Valentine’s Day, we’re encouraging couples to bond over the joy of creating a space that feels uniquely theirs, with products that are quality-checked, thoughtfully curated and at affordable pricing."