Media , 28 Apr 2025

Ruchi Sharma

28 Apr 2025 10:32 AM

Keeping it human: It’s that time of the year!

The author reflects on the significance, impact, and paradoxes of the awards season in the creative industry.
BGMI's 'Everybody Loves a Good Fight' campaign.

28 Apr 2025 10:16 AM

BGMI turns a chalk fight into a battle cry

Conceptualised by Enormous, the campaign titled 'Everybody Loves a Good Fight' consists of an ad film.
China saw the biggest revenue dip for the holding company

28 Apr 2025 8:48 AM

WPP grows by 5.5% in India, even as revenue dips by 5% globally

India is the only market among the top five to have witnessed growth for the group.

Latest Stories

Google and Ogilvy

14 May 2026 1:54 PM

Ogilvy India and Google launch AI creative studio for brand storytelling
Ajio partners with 22feet for its next phase of digital expansion

14 May 2026 12:57 PM

22feet named Ajio's digital agency of record
Screen grab of Vantara Creamery's AI-generated campaign

14 May 2026 11:22 AM

From animal rescue to artisanal gelato: Vantara's pivot raises eyebrows
Fastrack's ‘Never Same. Never Sane' campaign

14 May 2026 10:36 AM

Fastrack has Siddhant Chaturvedi competing with his alter-egos

Most Read

Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

Subscribe

* indicates required