Media , 03 Dec 2024

Intends to ensure that 50% of all advertising sites in India utilise recyclable materials by 2027.

03 Dec 2024 4:10 PM

GroupM Solutions partners with the Indian Outdoor Advertising Association

As part of this collaboration, the agency aims to drive sustainability in the OOH industry.
All India Football Federation

03 Dec 2024 1:18 PM

AIFF signs commercial rights agreement with Shrachi Sports

The matches will be broadcast live across the Sony Sports Network.
Amit Syngle

03 Dec 2024 11:43 AM

We possibly are the only paint brand that looks at emotional branding: Amit Syngle

We caught up with Asian Paints' CEO, for a chat on how celebrity partnerships add intrigue and drive salience for the legacy paint brand.
Manifest's December issue

03 Dec 2024 10:49 AM

December issue of Manifest is out now

The lead feature for the issue are the five big developments across advertising, media and marketing in 2024.
Harshil Karia

03 Dec 2024 10:33 AM

Emergence of vertical AI agents has enabled the automation of complex tasks: Harshil Karia

Schbang's founder shares the biggest development of the year 2024 along with one thing he's manifesting for 2025.

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Joel Thottan

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Joel Thottan joins LoveChild by Masaba 
Google and Ogilvy

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Ajio partners with 22feet for its next phase of digital expansion

14 May 2026 12:57 PM

22feet named Ajio's digital agency of record
Screen grab of Vantara Creamery's AI-generated campaign

14 May 2026 11:22 AM

From animal rescue to artisanal gelato: Vantara's pivot raises eyebrows

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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