Marketing, 30 Jun 2025

Lee Know

30 Jun 2025 8:17 PM

Gucci signs Lee Know as its global brand ambassador

As per the brand, Know brings a distinct energy to Gucci’s evolving narrative.
7Up’s new audio identity blends category cues - the crisp crack of a can and the splash of a fizzy pour, with a bespoke melody that captures the feeling of sunshine, bubbles, and upliftment. 

30 Jun 2025 4:34 PM

7Up launches a new sonic identity

Developed in partnership with BrandMusiq, the sound is created using an AI tool that maps musical elements.
Latest Issue Banner

Latest Stories

Picture courtesy - LinkedIn

22 Oct 2026 12:42 PM

Arun Varghese leaves WPP Media after a decade-long stint
Nike will outfit both teams, their coaches and technical staff, across match play, training and sportswear. 

22 Oct 2026 12:00 PM

Nike and Mumbai Indians enter multi-year partnership beginning in 2027
Shagorika Heryani

22 Oct 2026 9:42 AM

Opinion: The tyranny of the frictionless age
'Influence became industrialised'

22 Oct 2026 9:39 AM

Influencer's power to persuade is becoming 'increasingly thin': Omnicom report

Most Read

Cred's film featuring Rakhi Sawant

12 Oct 2026 11:29 AM

Voice-O-Meter: Cred's unconventional route breaks the bias
Girish Agarwal

12 Oct 2026 9:02 AM

Media agencies need to spend more time with publishers to understand print better: Girish Agarwal
Ayshwarya Sharma

09 Oct 2026 9:04 AM

LIA 2026: Award the work for its entertainment value, not just the idea behind it
Akhil Raj Gupta and Amit Singh

07 Oct 2026 10:21 AM

Luminary and Manifest to host hands-on AI branding workshop for marketers

Subscribe

* indicates required