JioStar has announced the elevation of Avijit Dhar to vice president marketing - Star Plus, JioStar.

Dhar updated his LinkedIn profile to announce the development.

He was previously head - marketing and content strategy - Colours Bangla cluster, at the organisation.

With over 18 years of experience, Dhar has also worked with Manyavar, Radio Mirchi, Century Plyboards and Cognizant Technology Solutions, among others.