Marketing, 24 Feb 2025

India's problem of pesky calls is spiralling out of control, according to reports

24 Feb 2025 12:04 PM

Telemarketing: Bane for users, obsolete for brands?

In our latest issue, we explore whether it’s time to retire this OG marketing tool in today’s era of AI and targeted social-media marketing.
Shah Rukh Khan has been roped in as brand ambassador by Elan Group

24 Feb 2025 10:11 AM

Elan Group ropes in Shah Rukh Khan as brand ambassador

With this, the real estate brand is all set to further transcend the boundaries and redefine opulence in the ultra-luxury segment.

Latest Stories

Team Wavemaker at Emvies

31 Mar 2025 12:50 PM

Emvies 2025: Wavemaker and Mondelez bag top honours again
New media, including digital platforms and online gaming, grew by 12% in 2024, now constituting 41% of the sector’s revenues.

28 Mar 2025 3:01 PM

Digital advertising surpasses TV in 2024, advancing 17% to INR 802 billion: FICCI - EY report
L&T Finance announces Jasprit Bumrah as brand ambassador

28 Mar 2025 10:28 AM

L&T Finance ropes in Jasprit Bumrah as brand ambassador
Havmor's 'Soooo Tasty, You Wanna Havmoorrrr!' campaign

28 Mar 2025 9:57 AM

Havmor signs Tamannaah Bhatia as brand ambassador

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The program runs between 27 September and 1 October 2025.

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12 Mar 2025 9:18 AM

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11 Mar 2025 9:52 AM

India drops one place among top ten most awarded for creativity: Warc
Malishka Mendonsa

05 Mar 2025 10:21 AM

Passion is not about gender, it is about thought and evolution: Malishka Mendonsa

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