Marketing, 04 Apr 2025

Gagandeep Bedi

04 Apr 2025 1:42 PM

Gagandeep Bedi joins Motorola

He moves from Infinix India, where he was head of marketing - offline, new categories and D2C for the Nepal market.  
The research for the report is based on analysis of 150 advertising case studies across India, Southeast Asia and Greater China

04 Apr 2025 9:33 AM

Campaigns with 50:50 split between performance and brand building drive peak impact in Asia: Warc

The report added that the effects of shorter campaigns are four times stronger when measured for a month after the campaign finished.

Latest Stories

Screenshot from Tanishq's Remarriage campaign

16 Jun 2026 4:57 PM

The Titan Company: Standing the test of time on gender
Josy Paul

16 Jun 2026 2:57 PM

'Is laundry only a women's job?'
Ameer Ismail

16 Jun 2026 1:46 PM

Former Lintas Live president Ameer Ismail launches Apostrophe Ventures
Komerz India and Globe Grocer India

16 Jun 2026 1:26 PM

Komerz India partners with Globe Grocer India

Most Read

The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners
Rohit Kapoor

28 May 2026 9:55 AM

Have the humility to not prescribe too much to the marketing team: Rohit Kapoor
Manifest is the knowledge partner for the event.

24 May 2026 12:52 PM

Good Ads Matter Awards 2026: Creative shortlists
Team Pepsico, Enormous and Leo.

22 May 2026 11:32 PM

Goafest 2026: Leo, Good Morning Films, Enormous and PepsiCo win big on day three of the Abbys

Subscribe

* indicates required