Techmagnate has secured the SEO mandate for Axis Max Life Insurance.

The account was won following a multi-agency pitch.

As per the mandate, the agency will be responsible for blueprinting and executing end-to-end SEO services for the company. 

Sarvesh Bagla, CEO and founder, Techmagnate, said, “We are delighted to work with one of the foremost life insurance companies in India and embark on this journey. We are confident that our data-driven approach and expertise across the entire search landscape will help accelerate the company’s visibility in search results, driving organic traffic and generating quality leads. Winning this mandate exhibits our mutual commitment to innovation and growth in a digitally-forward era. Our goal is to establish synergy between our teams that will lead to innovative campaigns and measurable results." 

Saurabh Marwah, vice president - e-commerce, Axis Max Life Insurance, said, “We strive to continue as D2C leaders and significantly consolidate our market share. SEO being an important business aspect and with Techmagnate as our partner, we are hopeful of achieving this goal in months to come."