SoCheers has announced the appointment of Prashant Vyas as head - people growth and culture. He will be based in the agency’s Mumbai office.

Mehul Gupta, co-founder and CEO, SoCheers, said, “We are delighted to welcome Prashant to SoCheers as our new head - people growth and culture. He joins right when we are in our evolving phase, for which we have multiple new initiatives in the pipeline. As SoCheers continues its rapid growth, Prashant’s vision for talent development and his focus on creating a positive and holistic work environment perfectly align with our values. I’m sure that he will play a pivotal role in shaping the upcoming future of SoCheers.”

Vyas added, “I am delighted to be a part of the SoCheers squad. Being consistently impressed by the work, dynamic culture and commitment to its people, I am eager to contribute to SoCheers' continued success. I look forward to working closely with the leadership team to build upon the existing strong foundation and develop HR strategies that align with SoCheers’s goals.”

In a career spanning over two decades, he has also worked with Hungama Digital Services, Famous Innovations and Wunderman Thompson, among others.