Manifest Media Staff

Mijia, which stands for 'Mi Home', is Xiaomi Group's global home and lifestyle brand.

07 Aug 2026 1:22 PM

Xiaomi introduces Mijia home and lifestyle sub-brand in India

The move marks the company's next phase of expansion, with future home products and large appliances to launch under the Mijia brand.
Following completion, DoubleVerify will operate as a privately held company within Nielsen while retaining its existing brand and name.

07 Aug 2026 1:03 PM

Nielsen to acquire DoubleVerify in USD 2.15 billion all-cash deal

The deal combines audience measurement and media verification, with closure expected in Q1 2027.
Starbucks India's 'This Is Espresso. This Is The Heart of Starbucks' campaign.

07 Aug 2026 11:30 AM

Starbucks India serves up an ode to the espresso shot

The campaign comprises an ad film.
Siddharth Purohit and Manasi Narasimhan

07 Aug 2026 8:18 AM

Marketing Manifest Stations with Manasi: Episode 17

Siddharth Purohit, co-founder, Aazol, discusses his transition from management consulting to building a purpose-led food brand.
Left to right: Varun Bedi, Asparsh Sinha, Radhika Dhuru and Vatsala Bisen

06 Aug 2026 4:57 PM

Open Strategy & Design elevates Vatsala Bisen and Varun Bedi 

Bisen was previously creative director, whereas Bedi was business director.
Along withIndian cricket, the network will also broadcast the Commonwealth Games.

06 Aug 2026 4:07 PM

Sony Sports Network's 'Festival of Sports' to kick off on 15 August

The network will broadcast the Asian Games, Indian cricket and more.
Amazon Music India's 'Hello India. Love, Amazon Music'.

06 Aug 2026 3:44 PM

Amazon Music cues Sonu Nigam and Usha Uthup for a nostalgic game of Antakshari

Conceptualised by Manja and directed by filmmaker Neeraj Ghaywan, the campaign comprises an ad film.
Image Courtesy: ChatGPT

06 Aug 2026 3:32 PM

Sun protection and tan removal ads most violative in summer marketing: Report

As per ASCI's ‘The Heat is on' report, only 1 out of the 40 reviewed ads successfully substantiated its claims.
Zomato's ad for Swiggy's birthday

06 Aug 2026 2:10 PM

Zomato wishes Swiggy a happy birthday with a Times of India front-page ad

The minimalist creative echoed Zomato's 18th birthday campaign earlier this year, celebrating competition without naming its rival.
Aanandita Bhatnagar

06 Aug 2026 1:50 PM

Aanandita Bhatnagar joins Capital One India

Bhatnagar moves from Liminal Custody, where she was AVP - global brand and marketing strategy.
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Siddharth Mehta

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Spotify's 'Roz ke kaam fun banao, Spotify Chalao' campaign.

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