Advertising, 09 Jul 2026

ZeroHarm Sciences and Sideways 

09 Jul 2026 5:03 PM

ZeroHarm Sciences partners with Sideways 

The agency will work closely with the plant-based medicine firm to sharpen its brand's positioning, packaging, identity, and communication. 
Team UNICEF and IAA, along with Josy Paul and Aahana Kumra at the event

09 Jul 2026 11:53 AM

IAA Voice of Change and UNICEF Midline Study shows progress in gender portrayal

More than 80 industry leaders attended the roundtable hosted in Mumbai on 7 July.
Hilton's It Matters Where You Stay campaign

09 Jul 2026 11:40 AM

Hilton and Deepika Padukone reunite to remind travellers why it matters where one stays

Crafted by McCann India, the campaign uses the actor's effortless charm to position the hotel as a traveller's support system away from home.
Virat Khullar

09 Jul 2026 10:05 AM

Virat's blog: The winning formula at Cannes Lions 2026 - solve a real problem, simply

The author states how one of the clearest takeaways from the festival was that AI and influencers emerged as creativity's replacement.

Latest Stories

One Big World will be operating from Noida

09 Jul 2026 5:14 PM

Reliance Broadcast Network unites radio, news, and OOH under 'One Big World'
ZeroHarm Sciences and Sideways 

09 Jul 2026 5:03 PM

ZeroHarm Sciences partners with Sideways 
Coca-Cola India's 'The Lost Voices' campaign.

09 Jul 2026 4:04 PM

Coca-Cola finds the voice of the FIFA World Cup in Indian fans who cheered until they couldn't
P Sai Bhardwaj, Suruchi Makhija, and Aveek Gupta

09 Jul 2026 12:06 PM

Aveek Gupta, P Sai Bhardwaj and Suruchi Makhija join VaynerMedia India

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The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 
From left: Pedro Pina, Rick Pineda, Christian Racioppi, Daniel Sturridge and Ben James

22 Jun 2026 5:14 PM

Cannes Lions 2026: The power is moving away from the broadcasters - Daniel Sturridge
Day one of the festival

22 Jun 2026 5:00 PM

Cannes Lions 2026: Updates from day one
The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners

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