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06 Aug 2026 4:57 PM
Bisen was previously creative director, whereas Bedi was business director.
06 Aug 2026 3:32 PM
As per ASCI's ‘The Heat is on' report, only 1 out of the 40 reviewed ads successfully substantiated its claims.
06 Aug 2026 2:10 PM
The minimalist creative echoed Zomato's 18th birthday campaign earlier this year, celebrating competition without naming its rival.
06 Aug 2026 12:16 PM
The account was won following a multi-agency pitch.
06 Aug 2026 12:02 PM
Growth in India also down by 2.9%, however Cindy Rose states that first-half performance is in line with expectations.
06 Aug 2026 11:36 AM
The author writes how virality loves to pretend it's democratic, and explains how brands should look to build 'memorability'.
06 Aug 2026 9:43 AM
Nandini Dias, chairperson, IAA Leadership Awards, shares how the awards have grown over the years, with info about the judging process.
22 Sep 2026 11:29 AM
22 Sep 2026 11:05 AM
22 Sep 2026 11:03 AM
22 Sep 2026 11:00 AM
08 Sep 2026 10:46 AM
07 Sep 2026 12:19 PM
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03 Sep 2026 11:30 AM