Mihir Mukadam has joined DreamSetGo as head - brand and strategy. Mukadam was head-marketing, Wellness Forever, until June 2024. He took on an independent consulting role until December, when he joined the luxury sports travel and experiences company.

In a career spanning close to two decades, he has also worked with ICICI Bank, Haymarket SAC, Worldwide Media, LocalBanya, Fitternity, Inox and Datamatics.

Mukadam took to LinkedIn to announce the move.