Media , 27 May 2026

Visa's 'Everything is a tap in with Visa' campaign

27 May 2026 11:55 AM

Visa turns every tap into a football adventure for Jason Sudeikis

Released ahead of FIFA World Cup 2026, the campaign also features footballers Lamine Yamal and Erling Haaland.
Wonder Cement partnered with The Womb to launch a campaign featuring Ranbir Kapoor

27 May 2026 11:23 AM

The Womb bags Wonder Cement's brand strategy and creative mandate

Launches a multi-film campaign featuring actor Ranbir Kapoor during IPL 2026.
Vikram Karwal

27 May 2026 11:21 AM

‘We saw an INR 10,000 crore cleansing opportunity that naturally fits with Parachute Advansed'

Vikram Karwal, CMO, Marico, on Parachute Advansed entering the shampoo market with heritage trust, nature-led innovation and TV-digital mix.
The EGi called on the government to refrain from treating the media as an adversary merely for doing what it is supposed to do - hold those in power accountable.

27 May 2026 10:55 AM

Editors Guild raises concerns over government's ‘intolerance towards media questions'

Notes that it's 'a regrettable fact' that the PM 'has not addressed a single open press conference during his more than a decade in power.'
Alok Mahadevia

27 May 2026 10:45 AM

Wondrlab appoints Alok Mahadevia

He moves from DDB Mudra Group, where he was executive creative director.
The agency will lead integrated media strategy, planning and buying for Matrimony.com

27 May 2026 9:22 AM

Matrimony.com assigns media mandate to Havas Media India

Matrimony.com's portfolio includes BharatMatrimony, Elite Matrimony, Tamil Matrimony, Telugu Matrimony, and Kerala Matrimony among others.
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'We didn't start this to pick a fight - started it because felt someone needed to ask the question'
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Häfele takes its ongoing “Maximising What Matters the Most” campaign into its next chapter with Sachin Tendulkar

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Häfele and Sachin Tendulkar hit a century, this time in the kitchen
Raga by Titan's ‘Your Way Is Beautiful' campaign

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Alia Bhatt and Raga by Titan find beauty in taking the high road

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