Media , 07 Apr 2026

Ayushmann Khurrana

07 Apr 2026 11:02 PM

Finish signs Ayushmann Khurrana as brand ambassador

Rolls out a campaign, conceptualised by Leo Burnett featuring Khurrana to highlight its association. 
3 in 5 Gen Z users say AR keeps their attention longer than regular posts cites the report.

07 Apr 2026 3:15 PM

92% of Indian consumers believe AR will transform how they shop, learn, or connect online: Report

Snap Inc. and Kantar's study finds AR driving higher attention, stronger brand impact, and influences Gen Z purchase decisions in India.
Team One Hand Clap X Agenseed

07 Apr 2026 3:02 PM

One Hand Clap acquires Agenseed

The seeding and distribution firm will operate as the agency's dedicated distribution arm.
Agilus Diagnostics X WPP Media

07 Apr 2026 2:35 PM

WPP Media bags media mandate for Agilus Diagnostics

The mandate encompasses all media planning and execution responsibilities across India for the brand.
Aries Agro X Sourav Ganguly

07 Apr 2026 1:20 PM

Aries Agro onboards Sourav Ganguly as brand champion

As a part of the collaboration, Ganguly will feature in Aries Agro's upcoming brand campaigns and farmer outreach initiatives.
Ranveer Singh

07 Apr 2026 11:55 AM

Ranveer Singh joins Jindal Stainless as its first-ever brand ambassador

Singh, known for his grit, performance, and reliability, mirrors the brand's core ethos. 
Pond's Sun Portraits campaign

07 Apr 2026 11:41 AM

Pond's turns ‘India's hottest district' into a canvas for sunscreen awareness

Conceptualised by Ogilvy Mumbai, the campaign ‘Sun Portraits' reframes sunscreen from a beauty add-on to a public health imperative.
Adam Goodman

07 Apr 2026 11:35 AM

India is leading in AI experimentation, now comes the hard part - scaling results: Adam Goodman

Microsoft Advertising APAC's director, AI in advertising, on why AI must move from siloed experiments to integrated systems.
Sandip Chintawar

07 Apr 2026 11:18 AM

Opinion: How autonomous systems are replacing workflows with intelligent decision making

The author explores how AI agents can make autonomous, real-time decisions that accelerate revenue and redefine customer engagement.
Anju Sharma

07 Apr 2026 11:17 AM

Wondrlab Network appoints Anju Sharma

She joins as creative lead – content.

Latest Stories

Charli xcx

12 May 2026 10:07 PM

Nothing names Charli xcx as its first global brand ambassador and shareholder
ASCI releases draft guidelines for responsible labelling of AI-content in advertising

12 May 2026 6:07 PM

ASCI drafts guidelines for labelling of AI-generated content in ads
The program runs between 27 September and 1 October 2026.

12 May 2026 10:50 AM

LIA Creative Liaisons 2026: India winners revealed
(L to R) Khyati Sarang (planning head), Abheek Chatterji (chief of business) Abhik Santara (CEO), and Yash Kulshresth (CCO).

12 May 2026 10:38 AM

Six years in, ^ a t o m is building brands that perform today and last tomorrow

Most Read

Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

Subscribe

* indicates required