Sony Sports Network has announced the launch of Sony Sports Ten 4 Kannada. The channel follows the launch of Tamil and Telugu sports channels in 2025.

With this launch, Sony Sports Network now operates 11 sports channels across five languages — English, Hindi, Tamil, Telugu, and Kannada. Through this expanded bouquet, the network aims to deliver scale and depth.

The channel's offerings include India’s tour of England, India’s tour of Sri Lanka and India’s tour of New Zealand, along with the Women’s Asia Cup T20.

The channel will also showcase the Asian Games, the UEFA Champions League, FA Cup, Indian Super League (ISL) and UFC in Kannada.

Rajesh Kaul, chief revenue officer and business head, sports and international, Sony Pictures Networks India, said, “The South market is one of the most significant, accounting for about a third of the overall television viewership and Karnataka is among one of the most dynamic and high - potential sports markets in the country. As consumption increasingly shifts towards language-first experiences, regionalisation is no longer an option but a strategic imperative. With Sony Sports Ten 4 Kannada, we are deepening our commitment to this market, bringing fans closer to the action through a more immersive, culturally relevant viewing experience. This launch not only expands our regional footprint but also strengthens our ability to unlock new audiences and deliver greater value to our partners across an action- packed sporting calendar.”