Marketing, 17 Feb 2025

Ardent Alcobev, the premium beverage company is backed by former England cricket captain Kevin Pietersen as a marquee investor.

17 Feb 2025 2:51 PM

Dram Bell Whisky appoints Roll Dot Agency as its AOR

The London-based agency’s India arm will lead brand strategy, creative execution, and digital marketing for Ardent Alcobev’s portfolio.
Hosted by Chitrangada Singh the season features founders of brands like Bira, Chaayos, Forest Essentials, Heads Up for Tails, Veeba, and WickedGud.

17 Feb 2025 11:25 AM

Second season of The Rockford Circle rolled out

The show has been conceptualised by GroupM's Mindshare.
Sharvari Wagh for Sprite

17 Feb 2025 10:33 AM

Sprite signs Sharvari Wagh as brand ambassador

To highlight the association, the brand has also rolled out a campaign, 'Sprite,Thand Rakh’, featuring the actor.

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21 Feb 2025 1:51 PM

Prega News appoints FCB Kinnect as AOR
Clockwise: Ajaya Sharma, Anisha Jain, Prosenjit Ghosh, Lalit Jaisingh and Himanshu Sharma

21 Feb 2025 1:44 PM

Adfactors PR bolsters its Capital Market Communications Group
The philosophy is about 'solving big problems', 'delivering big results' and 'partnering with brands that have the boldest ambitions'.

21 Feb 2025 1:29 PM

BBDO rolls out 'do big things' philosophy
Cleartrip campaign featuring MS Dhoni and CarryMinati

21 Feb 2025 10:49 AM

Cleartrip tries to match Dhoni-CarryMinati ‘vibes’, with disastrous consequences

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19 Feb 2025 11:22 AM

When companies see values as assets, doing good becomes undeniable: Nadir Godrej
From left: Gaurav Bahirvani, Neha Barjatya, Virat Khullar, Yannick Colaco, Preeti Jhangiani and Shubhranshu Singh

18 Feb 2025 10:00 AM

Manifest Play: Second set of jury members revealed
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17 Feb 2025 11:10 AM

Surprised that the Motorola work didn't win as much as the 'Unfiltered History Tour': Amit Wadhwa
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15 Feb 2025 1:56 PM

Adidas serves up a motivational message to team India ahead of the ICC Champions Trophy

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