Bank of Baroda has announced the appointment of Sachin Tendulkar as their global brand ambassador. 

According to the brand, Tendulkar's legacy of excellence and trust and his mass appeal complements the Bank's stature as one of the most trusted banks. 

 The brand will also be launching its first campaign featuring Tendulkar called 'Play The Masterstroke.'

 Shri Debadatta Chand, managing director and CEO, Bank of Baroda, said, "It is a moment of great pride for Bank of Baroda to announce Sachin Tendulkar, one of India’s sporting legends, as our global brand ambassador. Sachin is a global icon who has always led by example, inspiring us through his actions both on and off the field. Just as he has galvanised a nation through his remarkable career, Bank of Baroda has been a trusted partner for millions across the country, enabling them to achieve their financial aspirations. Sachin represents the epitome of Leadership, Excellence, Trust, Consistency and a Legacy that transcends generations – values that form the bedrock of Bank of Baroda’s century-long journey. We are excited to partner with Sachin and bring this association to life."