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HMD teams up with Jemimah Rodrigues

Aims to connect with a young, tech-savvy Indian audience through shared values and a deep understanding of their tech needs.

Manifest Media Staff

Jul 5, 2024, 10:17 am

Jemimah Rodrigues

HMD (Human Mobile Devices) has announced the appointment of cricketer Jemimah Rodrigues as brand ambassador. 

This collaboration marks an opportunity for HMD to connect with a young, tech-savvy audience in India, rooted in our shared values and a keen understanding of what people seek in technology. 

Rodrigues, known for her versatility and elegance on and off the cricket field, embodies HMD’s values of innovation, sustainability, and authenticity, making her the perfect brand representative.

Tathagat Jena, head - online business, DTC and marketing head, HMD, said, “HMD is a new brand and our young audience relates to meaningful innovation and believes in staying real. In Jemimah, we see a vibrant and versatile brand advocate who really expresses herself on and off the field. We are excited about this long-term partnership. It will be magical!" 

Source: MANIFEST MEDIA

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