Digital, 20 Aug 2025

Jean-Laurent Poitou

20 Aug 2025 4:32 PM

Ipsos appoints Jean-Laurent Poitou as CEO

He will be taking over from Ben Page, whose term of office is ending on 15 September.
This offering will make campaign creation, influencer search, and performance tracking faster and more intuitive.

20 Aug 2025 10:10 AM

AnyMind Group brings AI-powered model context protocol to AnyTag

The update introduces conversational AI for campaign planning, influencer search, and real-time insights.
SocialTweebs and AfterMath Ventures

20 Aug 2025 10:01 AM

SocialTweebs partners with AfterMath Ventures

Together, they aim to scale the gaming creator economy with precision, performance, and community-driven storytelling.

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Shanu Singh

06 May 2026 11:02 AM

Shanu Singh returns to Standard Chartered
Shekhar Bhattacharjee

06 May 2026 10:49 AM

‘Branded content today isn't an add-on, it's part of a daily marketing strategy'
Ralson Tyres' 'Itni Aasani se Ganja Nahi Hota' campaign

06 May 2026 10:30 AM

Ralson Tyres stands the test of every road
Flipkart's SASA LELE campaign

06 May 2026 10:26 AM

Flipkart taps Kerala's 'twin town' to double down on deals

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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