IdeateLab has announced the appointment of Ravi Bhaya as chief executive officer.

He moves from RSquared Global Ventures, where he was the co-founder director.

Vrutika Dawda, director, IdeateLab, said, “We are delighted to welcome Ravi Bhaya to IdeateLab as our new CEO. Ravi’s extensive experience and proven track record make him a perfect fit to lead IdeateLab into its next phase of growth. We are confident that under his leadership, IdeateLab will continue to set benchmarks in the industry and propel the company into a new era of innovation and success."

Bhaya added, “IdeateLab has established itself as a leader in the digital-first marcom solutions space. My objective is to build on this foundation fostering innovation and expanding our digital capabilities to deliver measurable business outcomes for our clients, powered by creative excellence” said Bhaya. “Our focus is on integrating cutting-edge solutions and data-driven strategies to stay ahead of market trends and further strengthen IdeateLab's position in the industry. I am excited at the opportunity and grateful for the faith the IdeateLab management and teams have entrusted upon me."

In a career spanning over 24 years, he has also worked with Publicis Media and Optimum Solutions, among others.