Digital, 12th Jun 2024, News & Stories from India | Manifest

Digital, 12 Jun 2024

The RoI for every rupee spent is 1.42 for digital mediums vis-a-vis 0.95 non-digital mediums.

12 Jun 2024 9:26 AM

ROI on digital trumps other media for FMCG sector: Study

20% media-led brand growth on digital comes from Meta, details a commissioned report by Nielsen and Kantar.

Latest Stories

17 Jul 2026 11:32 AM

Heena Motwani gets a new role at WPP Media

Dalbir Singh continues his weekly diary for Manifest.

17 Jul 2026 11:27 AM

Producer's Diary by Dalbir Singh

Connected TV has hit the mainstream with 166 million viewers, reveals the Kantar report

17 Jul 2026 11:25 AM

Connected TV reaches 166 million viewers in India: Kantar Media Compass

Burger King campaign

17 Jul 2026 11:22 AM

Burger King turns every bite into a burst of flavour

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The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account

From left: Pedro Pina, Rick Pineda, Christian Racioppi, Daniel Sturridge and Ben James

22 Jun 2026 5:14 PM

Cannes Lions 2026: The power is moving away from the broadcasters - Daniel Sturridge

Day one of the festival

22 Jun 2026 5:00 PM

Cannes Lions 2026: Updates from day one

The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners