Campaigns

O Boticário's 'Departures' campaign

24 Apr 2026 11:57 AM

O Boticário reframes Mother's Day with a quiet reflection on letting go

Conceptualised by Brazilian agency AlmapBBDO, the campaign 'Departures' turns the ‘empty nest' into a continuum of beginnings.
Spotify Premium's campaign for its AI offerings.

23 Apr 2026 6:05 PM

Spotify Premium turns a reluctant dog dad's story into a paw-some playlist

The campaign comprises an ad film and is part of their ongoing campaign to highlight their AI offerings.
Dinshaw's 'Dildaar Dinshaw's', campaign

22 Apr 2026 11:26 AM

Dinshaw's gives a 'dildaar' twist to the last bite of the ice-cream cone

Conceptualised by The Womb, the campaign features former Indian cricketer Vinod Kambli.
Pepsi campaign

21 Apr 2026 10:30 AM

Pepsi rewrites the rules of football with its fans

The campaign features David Beckham, Mohamed Salah, Vini Jr., Lauren James, Alexia Putellas, Florian Wirtz and Gordon Ramsay.
Uber Bike's musical campaign

20 Apr 2026 11:40 AM

Uber Bike flaunts its ‘pachisi' to beat traffic blues

Conceptualised by Talented, the campaign spotlights INR 25 rides through two rap musical films featuring artists Divine and Roll Rida.
Pee Safe's #BeInYourComfortZone campaign featuring Smriti Mandhana

17 Apr 2026 11:54 AM

Pee Safe and Smriti Mandhana take a dig at ‘picture-perfect' period campaigns

The campaign, #BeInYourComfortZone, captures how sanitary napkin ads often normalise and invalidate period discomfort.
Spotify Premium's new campaign for its AI DJ and Lossless Audio offerings.

16 Apr 2026 1:07 PM

Spotify tunes into the perfect vibe, through every high and low

The campaign comprises two ad films. 
Kingfisher Packaged Drinking Water's 'Good Times Start with a ‘Yes' campaign.

15 Apr 2026 5:08 PM

Kingfisher stages a three-sport face-off with RCB, Soorma Hockey Club and PV Sindhu

The campaign consists of an ad film.
Nespresso's 'Explore Vertuo World' campaign.

15 Apr 2026 12:42 AM

Nespresso brews new worlds for Dua Lipa to explore

Conceptualised by Leo Constellation, the campaign features an ad film spotlighting its Vertuo 26 Hero coffee machine.
OpenAI's 'Everyday Superheroes' campaign

14 Apr 2026 3:22 PM

OpenAI turns everyday folks into ‘superheroes', with a little help from ChatGPT

The campaign reframes AI not as a futuristic tool, but as an accessible, problem-solving companion for the here and now.

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