Campaigns

The Sleep Company campaign featuring MS Dhoni

24 Mar 2026 12:51 AM

The Sleep Company and MS Dhoni decode the strategy behind ‘number 8'

Conceptualised by StevePriya, the campaign turns the buzz around Dhoni's jersey number into a national movement for peaceful sleep.
Pepsi's campaign featuring Ahaan Panday and Aneet Padda

23 Mar 2026 11:26 AM

Pepsi turns the fizz up with Ahaan Panday and Aneet Padda

We caught up with PepsiCo India's Mohak Bhatia to discuss the recent campaign, collaboration with Panday and Padda, and more.
Hyundai's ‘Respect the Young' campaign.

20 Mar 2026 11:13 AM

Hyundai Motor India puts young ambition in the driver's seat with Verna

The campaign comprises an ad film. 
Goodknight's 'Macchar Hai, Mehman Nahi' campaign

17 Mar 2026 2:11 PM

GCPL reminds people that not every guest is welcome

The campaign shows how India's natural instinct for hospitality extends even to things we don't intend - like mosquitoes.
Star Sports' IPL campaign

17 Mar 2026 11:20 AM

Star Sports wants the youth to live without fear

Rolls out campaign for the IPL, which is scheduled to kick off on 28 March.
Flipkart's latest 'Ghar ko sajaiye' campaign

17 Mar 2026 11:18 AM

Flipkart turns neighbourhood camaraderie into a case for everyday e-comm

Conceptualised by Leo India, the campaign taps into small-town banter to showcase its home décor offerings.
Birla Opus Paints' Eid 2026 campaign

16 Mar 2026 11:29 AM

Birla Opus Paints captures the spirit of Eid in shared moments

Conceptualised by Leo India, the campaign highlights the emotional significance of preparing a home before festivals.
Ledure Lightings #LedureIt campaign.

16 Mar 2026 11:29 AM

Ranbir Kapoor fixes a dull vibe through Ledure Lightings

The campaign consists of an ad film.
Truemeds campaign featuring Paresh Rawal

13 Mar 2026 10:49 AM

Truemeds taps Paresh Rawal to spotlight affordable substitute medicines

The brand has rolled out a campaign comprising two films fronted by the actor.
BKT Tyres' Elevate your drive campaign

12 Mar 2026 9:49 AM

Ranveer Singh fronts BKT's push into India's on-highway tyre market

The campaign, conceptualised and executed by Infectious Advertising, frames driving as a metaphor for personal progress.

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