Riya Sethi

16 Sep 2024 11:33 AM

Want to focus on the consumer instead of what competition is doing: Akankshaa Dalal, Mountain Dew

Mountain Dew's category lead speaks with us about the recent partnership with KBC and more...

04 Sep 2024 9:46 AM

Diversity vs Merit: What's more important for awards juries?

As juries are looking to add diversity, we explore whether award organisers should aim to get the best jurors rather than meet those goals.

Clockwise from top left: Manish Anandani, Shivam Puri, Kartik Johari, and Sandeep Verma

29 Aug 2024 11:21 AM

Success of a healthcare brand translates to a happier, healthier consumer: Cannes and Medulla panel

On day two of Lions in India, the role of marketing in healthcare with a focus on the need to elevate self-care was discussed.

20 Aug 2024 9:45 AM

Award juries have been on this purpose diet, so they tended to skip over humour: Prateek Bhardwaj

The CCO of Lowe Lintas, chats about the reawakening of humour, measurement coming from pop culture, awards and more...

07 Aug 2024 10:52 AM

'Neeyat saaf honi chahiye': Vicky Kaushal on brand endorsements

The actor also narrated why he turned down an association with a gutka brand.

Ananya Panday receiving the award at the 11th IAA Leadership Awards

07 Aug 2024 10:49 AM

Interested in the feminine hygiene category as it's considered a taboo in our country: Ananya Panday

Panday bagged the IAA 'Brand Endorser of the Year' (female) at the Leadership Awards 2024.

06 Aug 2024 11:33 AM

Is India entering a new sporting era?

In the August edition of Manifest, we explore the growing space of non-cricket sports, the value of male-to-female sponsorships and more...

10 Jun 2024 10:06 AM

Trolling has become a natural by-product of a constantly online-engaged world: Rohan Joshi

We chat with the journalist turned stand-up comedian to learn more about his career, the challenges in stand-up comedy, trolls and more...

16 May 2024 10:16 AM

Plagued with fake followers, is it the end of India’s creator economy?

While it is a good time to be an influencer in India with them reporting income growth, it might not be a moment for brands to invest in them.

From Left: Annurag Batra, Deepali Nair and Ketan Bharati

05 May 2024 8:14 PM

IMC 2024: Do magazines need to reinvent themselves?

CK Birla’s Deepali Naair and Truecaller’s Ketan Bharati discuss the challenges and the changes in the magazine industry over the years.

Latest Stories

Star Sports' '#She4HerGlory' features industry leaders

19 Sep 2024 3:32 PM

Star Sports celebrates women’s cricket with #She4HerGlory featuring leaders from media and marketing

19 Sep 2024 3:22 PM

Jagran New Media launches Marathijagran.com

19 Sep 2024 3:21 PM

Pepe Jeans signs Kriti Sanon as global brand ambassador

19 Sep 2024 11:27 AM

Riya Sethi

Want to focus on the consumer instead of what competition is doing: Akankshaa Dalal, Mountain Dew

Diversity vs Merit: What's more important for awards juries?

Success of a healthcare brand translates to a happier, healthier consumer: Cannes and Medulla panel

Award juries have been on this purpose diet, so they tended to skip over humour: Prateek Bhardwaj

'Neeyat saaf honi chahiye': Vicky Kaushal on brand endorsements

Interested in the feminine hygiene category as it's considered a taboo in our country: Ananya Panday

Is India entering a new sporting era?

Trolling has become a natural by-product of a constantly online-engaged world: Rohan Joshi

Plagued with fake followers, is it the end of India’s creator economy?

IMC 2024: Do magazines need to reinvent themselves?

Follow us

Latest Stories

Star Sports celebrates women’s cricket with #She4HerGlory featuring leaders from media and marketing

Jagran New Media launches Marathijagran.com

Pepe Jeans signs Kriti Sanon as global brand ambassador

Roshni Kavina moves back to Publicis Groupe

Most Read

Brands need a first-party data strategy as consumers demand clear value for engagement: ISA panel

IPL brand value fell by 11.7% in 2024: Report

India's Next Top 10 Directors: Winners announced

IndIAA Awards 2024: Ogilvy dominates with four wins, Moonshot is second with three

Riya Sethi

Want to focus on the consumer instead of what competition is doing: Akankshaa Dalal, Mountain Dew

Diversity vs Merit: What's more important for awards juries?

Success of a healthcare brand translates to a happier, healthier consumer: Cannes and Medulla panel

Award juries have been on this purpose diet, so they tended to skip over humour: Prateek Bhardwaj

'Neeyat saaf honi chahiye': Vicky Kaushal on brand endorsements

Interested in the feminine hygiene category as it's considered a taboo in our country: Ananya Panday

Is India entering a new sporting era?

Trolling has become a natural by-product of a constantly online-engaged world: Rohan Joshi

Plagued with fake followers, is it the end of India’s creator economy?

IMC 2024: Do magazines need to reinvent themselves?

Follow us

Latest Stories

Star Sports celebrates women’s cricket with #She4HerGlory featuring leaders from media and marketing

Jagran New Media launches Marathijagran.com

Pepe Jeans signs Kriti Sanon as global brand ambassador

Roshni Kavina moves back to Publicis Groupe

Most Read

Brands need a first-party data strategy as consumers demand clear value for engagement: ISA panel

IPL brand value fell by 11.7% in 2024: Report

India's Next Top 10 Directors: Winners announced

IndIAA Awards 2024: Ogilvy dominates with four wins, Moonshot is second with three

Subscribe