Manifest Media Staff

Picture courtesy: Pixabay

15 Aug 2024 10:44 PM

'Brand safety' top concern for 60% of advertisers and agencies: Warc report

The 'Future of Programmatic 2024' report explores key trends and topics set to shape programmatic advertising over the next 12 months.
Kantar unveiled its ‘Uncovering consumer decision making in digital commerce’ report

14 Aug 2024 6:51 PM

Online buyers more price sensitive and avail more offers compared to offline buyers: Kantar report

When it comes to selecting a digital payment instrument, ‘brand reputation’ is the primary factor, according to the report.
Lakshmi Narayanan B

14 Aug 2024 4:40 PM

Want to celebrate the World Cup win: Ceat’s Lakshmi Narayanan

The chief marketing officer talks to us ahead of the Ceat Cricket Rating Awards which will be held in Mumbai on 21 August.
PR Professionals and E-Gaming Federation logos

14 Aug 2024 2:38 PM

E-Gaming Federation appoints PR Professionals for PR duties

The account will be handled by the agency's Gurugram office.
Varun Dhawan for Center Fresh

14 Aug 2024 12:56 PM

Center fresh signs Varun Dhawan as brand ambassador

The brand has rolled out a campaign 'Aage Badh' featuring the actor.
Swiggy's Raksha Bandhan campaign

13 Aug 2024 7:57 PM

Swiggy offers solace to 'brozoned' hearts and Rakhi Sawant

The campaign takes a comical look at a lesser highlighted aspect of the Raksha Bandhan festival.
Dabur's 'Barish Se Mat Daro, Andar Se Strong Bano' campaign

13 Aug 2024 3:33 PM

Dabur's mission is to bring down the risk of illness during the monsoon

Conceptualised by Rediffusion, the campaign comprises a film.
DealShare and Social Panga logos

13 Aug 2024 2:47 PM

DealShare assigns digital marketing to Social Panga

The account was won post a multi-agency pitch and will be handled by Social Panga's Gurugram office.
IGP's 'Amazing Gifts, Samay Par'

13 Aug 2024 2:34 PM

IGP tackles the problem of gifting with 'time'

Conceptualised by Talented, the campaign spotlights how the problem of gifting has been a persistent concern throughout history.
From left: Nachiket Pantvaidya, Ajay Bhalwankar and Tushar Shah

13 Aug 2024 12:55 PM

Sony Pictures Networks India's new leadership structure revealed

Assigns new roles to Nachiket Pantvaidya, Ajay Bhalwankar and Tushar Shah.
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