Manifest Media Staff

Coca-Cola's 'Coke Zero Auditions' campaign.

04 Apr 2025 10:36 AM

Coke Zero makes a bold statement by saying nothing at all

Conceptualised by Ogilvy India as a part of WPP Open X, the campaign comprises an ad film.

The cover page of the first anniversary issue

04 Apr 2025 9:51 AM

Manifest's first anniversary issue is available for purchase now

We speak with Martin Sorrell, Yannick Bolloré, R Balki, Nadia Chauhan, Ritu Kapur, and more, while exploring the resurgence of print media.

The research for the report is based on analysis of 150 advertising case studies across India, Southeast Asia and Greater China

04 Apr 2025 9:33 AM

Campaigns with 50:50 split between performance and brand building drive peak impact in Asia: Warc

The report added that the effects of shorter campaigns are four times stronger when measured for a month after the campaign finished.

Rohitash Srivastava

03 Apr 2025 10:27 PM

Ogilvy's Rohitash Srivastava moves within the group to 82.5 Communications

Was national planning head, North India, Ogilvy.

Traya's 'Umeed Nahi Yakeen Karo’ campaign.

03 Apr 2025 5:36 PM

Traya and Javed Akhtar inspire faith in men's hair regrowth

The ad film highlights the brand's research and proven effectiveness.

Ashna Nandrajog (left) and Mohini Varma

03 Apr 2025 2:54 PM

DDB Mudra Group appoints Ashna Nandrajog and Mohini Varma

Nandrajog and Varma are appointed to lead DDB Tribal North.

Rajneesh Chaturvedi

03 Apr 2025 12:55 PM

BeanstalkAsia appoints Rajneesh Chaturvedi

His last full-time stint was with Medlife where he was general manager - media and private label.

Jitender Dabas

03 Apr 2025 11:35 AM

Jitender Dabas moves to Cheil

Was chief operating officer and chief strategy officer, McCann Worldgroup India, head - effectiveness, McCann Worldgroup Asia Pacific.

The accounts were won since the start of the year.

03 Apr 2025 9:40 AM

Famous Innovations bags five new account wins

The wins include Amante, Campus Shoes, Cult.Sport, Levista Coffee and Oppo K Series.

4700BC's latest campaign

02 Apr 2025 11:11 PM

BlinkIt fulfills Navjot Singh Sidhu's game-time cravings of 4700BC

Comprising an ad film, the campaign showcases 4700BC as the perfect snacking partner.

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