Advertising

Prega News X FCB Kinnect

21 Feb 2025 1:51 PM

Prega News appoints FCB Kinnect as AOR

Through this partnership, the brand aims to solidify its position as the go-to choice for women on their journey to motherhood.
The philosophy is about 'solving big problems', 'delivering big results' and 'partnering with brands that have the boldest ambitions'.

21 Feb 2025 1:29 PM

BBDO rolls out 'do big things' philosophy

CEO Nancy Rayes states its part of the agency's agenda to transform brands into icons.
Here's what the founder of Kiss Films is doing this week.

21 Feb 2025 9:57 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films discusses the new tax regime with a director.
Rana Barua

21 Feb 2025 9:38 AM

AME Awards 2025: Rana Barua on the advisory committee

Only Indian on the list.
S Subramanyeswar (left) and Vistasp Hodiwala

20 Feb 2025 9:09 AM

Can independents retain talent better than network agencies?

Amidst the rising talent turnover in the advertising industry, we explore where does the key to retention lie.
The Great Indian Restaurant Festival campaign

19 Feb 2025 3:16 AM

Neena Gupta serves up exotic French with a little aid from Swiggy Dineout

The campaign humorously highlights the GIRF 2025 offerings where users can avail flat 50% off on dining out across major restaurants.
From left: Shakun Batra, Rekha Nigam, Prasoon Pandey, Sonal Dabral, Gauri Shinde and Ajay Gahlaut

18 Feb 2025 3:24 PM

Good Ads Matter Awards 2025: Jury for 'Writing for Advertising' category revealed

Early bird deadline for the award submission is 28 February.
TAM AdEx Digital Advertising Trends for 2024

18 Feb 2025 11:22 AM

Amazon Online top advertiser on digital in 2024: TAM report

Twitter.com led digital platforms with a 33% share, followed by YouTube with a 28% share, even as digital ad impressions rose 7% last year.
Cannes Lions 2025 will be held between 16-20 June.

18 Feb 2025 11:11 AM

Cannes Lions 2025: TOI opens entries for Young Lions

Two teams will be sent courtesy TOI to the festival in June.
Agency heads met virtually on 17 February to discuss these changes.

18 Feb 2025 10:25 AM

AAAI looks to implement pitch fees, recommends a standard rate card for agencies to follow

Agency heads left concerned about who will end up monitoring and keeping track of the suggestions made by AAAI.

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Nisha Chaudhary

17 Apr 2025 2:23 PM

Pizza Hut India elevates Nisha Chaudhary
Apple's ‘Mac does that' campaign

17 Apr 2025 1:10 PM

Apple demonstrates why Mac users stay unfazed
Sonam Kapoor for Runwal Realty

17 Apr 2025 12:57 PM

Runwal Realty signs Sonam Kapoor as brand ambassador
The program runs between 27 September and 1 October 2025.

17 Apr 2025 9:12 AM

Creative LIAisons 2025 x Manifest contest winners revealed

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Pavanjit S Bedi

11 Apr 2025 8:57 AM

Rapid Fire with Pavanjit S Bedi
Raj Kamble (left) and Ranveer Allahbadia

10 Apr 2025 12:05 PM

Mistake vs malice: The Ranveer Allahbadia controversy and cancel culture
Havas Play was the title partner for the first edition of Manifest Play.

10 Apr 2025 9:39 AM

Manifest Play: Winners announced
While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?

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