Cannes Lions 2024: India's Lions run ends at 18

Leo Burnett (two), Tgthr and McCann win metals on the final day of the festival.

Manifest Media Staff

Jun 21, 2024, 6:08 pm

From top left clockwise: McCann's 'Dabba Savings Account', Tgthr's 'Loocator', Leo Burnett's 'Drops of Joy' and 'Project Farm Equal' campaigns

India added four wins to its Lions tally as it reached a total of 18. In the list of Silver and Bronze winners on the final day of the Cannes Lions International Festival of Creativity, Leo Burnett added a Silver and Bronze to extend its lead as the most-successful Indian agency at Cannes this year.

Gold and Grand Prix winners will be revealed later tonight.

Glass Lions

Leo Burnett and Tgthr bagged Silver Lions in this category. Tgthr's win came for Harpic 'Loocator' while Leo Burnett's was for 'Project Farm Equal' for Lay's.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Lay's India (@lays_india)

Sustainable Development Goals

McCann won Silver for the 'Dabba Savings Account' entry for ESAF Small Finance Bank. 

Leo Burnett's entry titled 'Drops of Joy' for Lay's won a Bronze.

There were no wins for India in the 'Film' and 'Titanium' categories.
 

Agency Shortlist Bronze Silver Gold Grand Prix Total wins Total points
  (1 point upto a maximum of 10) 3 points 7 points 15 points 35 points    
Leo Burnett 16 2 2 1   5 45
McCann 10 2   1   3 28
tgthr 1   1       7
Dentsu Creative 3           3
Ogilvy 11 3 1     4 23
Early Man Films 2 1 1     2 10
VML 10 1 1     2 18
FCB Kinnect 3   1     1 9
DDB 1           1
Rapport 1           1
FCB India 1           1
Brand David Communications 1           1

Source: MANIFEST MEDIA

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