Advertising, 14 May 2026

Prajakta Koli

14 May 2026 10:55 PM

Go Colors turns Prajakta Koli's pants into the main character

The campaign for the MostlySane collection's second drop shows the actor-influencer being upstaged by 'the real star' of the show.
Google and Ogilvy

14 May 2026 1:54 PM

Ogilvy India and Google launch AI creative studio for brand storytelling

The platform is designed to help creative teams generate still and video assets faster while maintaining brand and IP safeguards.
Screen grab of Vantara Creamery's AI-generated campaign

14 May 2026 11:22 AM

From animal rescue to artisanal gelato: Vantara's pivot raises eyebrows

As the wildlife rehab initiative diversifies into premium desserts, the brand extension has sparked questions around ideological consistency.
The Abby Awards

14 May 2026 9:25 AM

Goafest 2026: Complete list of jury presidents for the Abby Awards

View the list of 22 jury presidents here.
Havas' entries

14 May 2026 9:06 AM

Cannes Contenders 2026: Havas Creative India

The agency has two entries for the festival this year.
Latest Issue Banner

Latest Stories

Suryakumar Yadav

12 Nov 2026 1:55 PM

Wobble names Suryakumar Yadav brand ambassador
Itc Savlon's 'We Love Antibiotics' film

12 Nov 2026 11:33 AM

ITC Savlon takes on India's casual love affair with antibiotics
Piyali Chatterjee Konar

12 Nov 2026 10:31 AM

Opinion: From customer satisfaction to customer intelligence - is CX becoming the new growth metric?
Marco Venturelli

12 Nov 2026 10:20 AM

Adfest 2027: Marco Venturelli named grand jury president

Most Read

The study estimates that approximately 382 million Indians are aged 15-29, more than half of the people in that age group across the Commonwealth.

06 Nov 2026 10:10 AM

India at number 11 across Commonwealth nations in 'AI-readiness'
WPP CEO Cindy Rose called for clients to exercise 'due diligence'

06 Nov 2026 9:56 AM

Publicis responds to WPP over 'no-pitch business wins'
This is the 20th year of the awards

05 Nov 2026 8:59 AM

Pepper Awards 2026: Shortlists revealed
Cred's film featuring Rakhi Sawant

12 Oct 2026 11:29 AM

Voice-O-Meter: Cred's unconventional route breaks the bias

Subscribe

* indicates required