The Grand Prix winners for the 2024 edition of the Warc Awards for Effectiveness in association with the Lions have been announced.
Among the six wins, two are from India. Both of these are for Leo Burnett.
One of the wins came in the 'Cultural Impact' category for the entry titled 'Changing The Education System To Keep Girls In School’ for Whisper. The other was in the 'Use of Data' category for the entry titled 'Democratising Technology To Help Farmers Fight Climate Change' for Lay's.
Selected from 22 regional gold-winning entries, the Grands Prix showcase the best work of how marketers are driving growth across different sectors and audiences and for local and global brands.
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